eChapters

1. Carotenoid act as antioxidant

2. The energy source for ATP generation in the light muscle is glycogen

3. Dark muscle contain much more mitochondria than the light muscle

4. Phospholipid also called as structural lipid

5. Light muscle mostly generating energy by the anaerobic metabolism

6. The triglyceride are known as the depot fat

7. Cod contain less than 1% lipid

8. Lean fish contain 6% of the cholesterol of the total lipid

9. Squalene also known as diacetyl alkyl glycerol

10. Shark liver oil contain minimum 80% of the lipid as un saponifiable substances

11. In marine fish fatty acid constitute only around 2% of the lipid

A family of over 322 genera and 8,900 species, Euphorbiaceae is closely related to Sterculiaceae of the Malvales through the various degrees of the union of stamens and the presence of the pistillode and staminode in the male and female flowers, respectively. They are distributed mainly in tropics, but also in Mediterranean region, Australia and USA. Some of the largely represented genera along with the approximate number of their world over reported species are Euphorbia (2000), Croton (700), Phyllanthus (500), Acalypha (430), Japtropha (175), Manihot (170).
Selected Indian Genera
Acalypha, Codiaeum, Euphorbia, Hevea, Jatropha, Mallotus, Manihot, Phyllanthus, Poinsettia, Putranjiva, Ricinus.
Economic Importance
1. Fruits of Emblica officinalis are rich in vitamins, medicinal and also used for tanning.
2. Garden croton (Codiaeum variegatum) with variegated leaves, poinsettia (Euphorbia pulcherrima Fig. 32.1, Fig. 32.3) with beautiful red bracts, Acalypha sanderiana, A. tricolor and Pedilanthus tithymaloides (Jew’s slipper), Putranjiva roxburghii (Child life tree) are used as ornamental purpose; Jatropha gossypifolia is commonly grown as hedge; Manihot esculenta (tapioca) yield valuable starchy food; Manihot utillissima (bitter cassava); Manihot alpe (sweet cassava); Manihot glaziovii yields ceara rubber; Hevea brasiliensis yields para rubber; fruits of Mallotus philippinensis yields a crimson powder used for dyeing silk, etc.

The history of the guava fruit can be traced back thousands of years, and it has a rich cultural and botanical significance. The guava fruit (Psidium guajava) is believed to have originated in the tropical regions of Central America, particularly in present-day Mexico and neighboring countries. Archaeological evidence suggests that guavas were cultivated and consumed by the indigenous people of these regions as early as 2000 BCE. From there, the fruit spread to other parts of South and Central America, the Caribbean, and eventually to other tropical and subtropical regions around the world. Guava holds significant cultural importance in various ancient civilizations. In the Mayan culture, guavas were considered sacred and symbolized fertility (Arévalo- Marín et al., 2021). The fruit was also believed to have healing properties, leading to its use in traditional medicine. The Spanish and Portuguese explorers played a pivotal role in spreading guavas to other parts of the world during the Age of Exploration. They brought the fruit back to Europe, Africa, and Asia, where it quickly adapted to the tropical and subtropical climates. Guava cultivation in Asia can be traced back to the 16th century. It is believed that the Portuguese introduced guavas to India and Southeast Asia (Hussain et al., 2021). The fruit’s popularity grew rapidly in these regions due to its adaptability to various soil and climate conditions. Guavas were introduced to Hawaii in the early 19th century. The fruit quickly naturalized and became a prominent part of the Hawaiian diet. Today, Hawaii is known for its delicious pink-fleshed guavas, and guava-based products such as jams and juices are popular exports (Shigeura & Bullock, 1983). Guava has been recognized for its nutritional and medicinal properties since ancient times. It is a rich source of vitamin C, dietary fiber, and various essential nutrients. Traditional medicine in many cultures used guava leaves, fruit, and roots for treating ailments such as diarrhea, dysentery, and respiratory issues. Guava fruit and trees have also found their way into ancient literature and folklore. In some Indian epics and poems, the guava tree is celebrated for its lush greenery and sweet fruits, symbolizing prosperity and abundance (Reguengo et al., 2022).

Aquatic plants are essential to maintain water balance. They also keep out the dreaded algal bloom. Aquatic plants absorb the minerals and carbon dioxide in the water. Pond plants are classified into four groups: oxygenators, marginals, floaters and aquatic. Oxygenators such as buttercup and water violet supply lots of oxygen in the water. Marginals are ornamental pond plants and planted in pots or baskets in the edge of the ponds to provide space for fishes or frogs, e.g., Primula. Floaters like water hyacinth help in keeping algae at bay and also provide enough cover for tadpoles or small fish.

Every practical problem need not have a documented solution. Most of the times to solve a practical problem, we need to apply our experience, creativity and experiment with the novel solutions in order to address the problem which have no readymade solution. Under such circumstance, we will apply our knowledge and experience in selecting, planning, experimenting and evaluation of the possible solutions. This type of problem solving approach involves action research.  Action research is a type of social research that aims at gaining an insight into the problem by learning from experiences gained in an effort to solve the problem. Here, action itself is a source of knowledge.

Apart from the job content and specialization, the conditions or the atmosphere in which employees work is critical to their productivity. Work environment includes the tools and equipment provided to perform the job, the atmosphere at the work place, worker motivation etc.

Tools and Equipments

The quality of tools and equipment provided to a worker has a profound effect on the worker’s contribution to his job. A poorly designed tool can cause excessive physical burden on the worker and may result in fatigue. A faulty computer monitor can cause severe eyestrain, which might affect productivity in an office environment. Hence, tools and equipment should be appropriate for the production task. The design should consider ergonomic factors like grasping pressure, size, weight, ease of use etc. when designed properly, tools enable users to work efficiently, resulting in higher productivity. The equipment installed should be able to meet the capacity requirements of the job, have safety features and be easy to use. The use of the right tools and equipment can improve productivity in an organization substantially.

Biofertilizers

Definition: Biofertilizers are defined as preparations containing living cells or latent cells of efficient strains of micro–organisms that help crop plant’s uptake of nutrient by their interaction in the rhizosphere when applied through seed or soil. They accelerate certain microbial process in the soil which augments the extent of availability of nutrient in a form easily assimilated by plants.

Types of biofertilizers

There are some types of biofertilizers:

1. Nitrogen fixing biofertilizers
2. Phosphorus solubilizing biofertilizers
3. Phosphorus mobilizing biuofertilizers
4. Biofertilizers for micro–nutrients
5. Plant growth promoting rhizobacteria

12.1. Variety release

Superior cultivars are to be purified by breeder and tested for genuiness in 7 generations.

Then, they are forwarded to MLT after RYT, RRYT, PYT and CYT in respective research station.

Based on results of the MLT, strain is forwarded to Adaptive Research Trials (ART).

Selection of orchard soil in rainfed areas

A good or adequate soil for orchard production is to say that a given plot or area of land must possess the following qualities.

1. A deep and well aerated soil with good drainage.
2. Adequate nutrients for optimum tree growth and high yields.
3. Good Water holding capacity - the ability to store and feed the fruit tree with an abundant supply of water.

It is a scientific technique which provides maximum outputs of various inputs consistently without any loss of fertilizers and manure, plant, plant protection chemicals, produce etc. Therefore, one should understand the management of these qualities of both resource and output.

13.1 Statistical Functions

Statistical methods help in the understanding and analyzing the behavior of data. We will now learn a few statistical functions, which we can apply on Pandas objects.

Percent_change

Series, DatFrames and Panel, all have the function pct_change(). This function compares every element with its prior element and computes the change percentage.

Example

import pandas as pd

import numpy as np

s = pd.Series([1,2,3,4,5,4])

print s.pct_change()

df = pd.DataFrame(np.random.randn(5, 2))

print(df.pct_change())

18.1 Introduction

The egg industry has grown quickly in the last decade as people’s eating habits have become more aware of the importance of good and nutritious diets. Eggs are now widely accepted as a good source of high-quality protein. However, at the same time, the eggshell that pollutes the environment is discharged into the open. This eggshell waste can be used to make a variety of items, including pharmaceuticals and medicines. Additionally, this raw material is inexpensive and conveniently accessible. Eggshells are ranked as the fifteenth biggest environmental pollutant.

Anderson defines organizations as structured human relationships wherein individuals purposefully associate in systematically arranged units to advance and achieve common purposes or interests not explicitly articulated within the institution. Each member assumes a formal status and role within this framework. Distinguishing an organization from an institution lies in its focused pursuit of narrowly defined objectives; it constitutes a collective of individuals organized to pursue specific aims. Conversely, an institution encompasses broader and more general objectives, constituting a set of socially endorsed procedures entailing patterned behavior, norms, and regulations. Organizations may function within institutions, thereby contributing to and facilitating the achievement of institutional objectives. The formation and structure of an organization evolve through the delineation of specialized activities, formulation of rules and regulations for operations, establishment of meeting schedules and locations, ultimately rendering the organization a clearly delineated entity with specific objectives, officers, and membership.

Isolation of Peripheral Blood Lymphocytes

Chemicals

1. Heparin

2. Sterile PBS (pH 7.2)

3. Histopaque-1077

4. RPMI-1640 Media

Protocol

Collect 5 ml of blood from the animal in 1 ml (20 IU/ml of blood) of diluted heparin and add 2 ml of PBS. Layer over the diluted blood on 5 ml of histopaque-1077 in 15 ml centrifuge tube and centrifuge at 1500 rpm for 40 min. Collect the buffy coat at the interface of plasma and histopaque in separate centrifuge tubes. Wash the cells thrice with PBS and suspended in 2 ml of RPMI-1640 media supplemented with 10% fetal calf serum. Determine the percentage cell viability by 0.1% trypan blue exclusion test, using hemocytometer. Finally dilute the cell suspension to 106 cells/ml in RPMI 1640 medium.

Organon

Organon of Medicine, a document of Homeopathic philosophy articulated by Dr. Samuel Hahnemann, is the corner stone of Homeopathic principles and practices being followed by homeopaths throughout world. Before Organon of Medicine Dr. Hahnemann published an article “Essay on a New Principle” in 1796. The article was based on his first experience of the effect of Peruvian Bark Cinchona in 1790. The Organon of Medicine developed slowly out of Hahnemann’s research and experimentation over a period of time and newer experiences were added in subsequent editions. With more personal observations and experimentation, he published his new account of Homeopathy in 1810 in the form of a book entitled “Organon of Rational Art of Healing (Organon der rationellen Heilkunde). It was the 1st edition. Dr. Hahnemann laid out the doctrine of his ideas of Homeopathy in this book. The book contains the principles and philosophical back ground of the Practice of Homeopathy. The work was repeatedly revised by him and published in six editions, with the name changed from the second edition onwards to Organon of Medicine (Organon der Heilkunst). The book saw its five editions in the life time of Hahnemann and the 6th edition was published long after the death of Dr. Hahnemann. The 2nd edition was published in 1819, with the revised title Organon of Healing Art. The 3rd edition of the book came in 1824. The 4th edition was published in 1829 and introduced Hahnemann’s “Theory of Chronic Diseases”. The 5th edition of the book was published in 1833, that contained the doctrine of vital force and drug-dynamization. The sixth edition, written in 1842, a year before his death, was retitled Organon of Medicine and published in 1921 (78 years after his death in 1843).

Geraniaceae is a family of about 7 genera and 830 species which are
cosmopolitan in distribution and found widely in temperate and tropical regions.
Only 3 genera and about 25 species have been reported from India, mainly
from Himalayas. Some of the larger genera along with their approximately
reported species in parenthesis include Geranium (430), Pelargonium (280),
Erodium (80) and Monsonia (25). Well-known ‘geranium oil’ is distilled from
Pelargonium odoratissinum.
Pelargonium (syn. Geraniums, Stork bills) is an extremely popular garden
plant and has considerable economic importance in the market of ornamental
plants. Its genotypes and hybrids are grown in temperate regions. Its value as a
potential essential oil yielding crop is also mentioned. Geranium oil is widely
used in perfumery, cosmetics, pharmaceutical, and food industries. Oil has
anti-microbial, and pesticidal activities. The genus Pelargonium comprises
more than 280 species in 13 sections of which 33 have been originated in
southern parts of South Africa (Van der Walt and Vorster, 1988). It has been
reported that nearly 80 per cent diversity of Pelargoniums is centered in Cape
Province if African continent (South Africa, Zimbabwe and Mozambique).
Pelargoniums are popular seed and vegetatively propagated bedding and
pot plants with numerous phenotypes (Fish type, Ivy leaved, Regal, Angels,
Fancy leaves, Scented, Oak leaf) and cultivars (Double/ Bar/ Centre/ Ring/
Vein/ Picotee pattern/ Tulip/ Carnation/ Phlox/ Birds egg flowered) available
on the world market. True geranium is a bushy, aromatic plant. The stem is
cylindrical, woody at the base, pubescent, green when young and turning
brown with age. The leaves are highly aromatic in nature. Flowers are regular
and devoid of spur like appendages.

In the digital age, social media platforms such as WhatsApp and Facebook have become powerful tools for spreading awareness and influencing public behaviour. Digital advertisements on social issues can effectively reach diverse audiences, spark conversations, and drive social change. Unlike traditional advertising, digital ads offer interactivity, customization, and precise audience targeting. This chapter explores the principles and strategies for designing impactful social issue advertisements on WhatsApp and Facebook.

Understanding the Audience

To design effective social advertisements, it is essential to analyze the audience’s demographics, behavior, and engagement patterns. Key considerations include:

Age Group: Younger audiences engage more with interactive and visually appealing content, while older audiences may prefer informative and text-based content.

Interests and Preferences: Understanding user interests through social media analytics helps tailor content to maximize impact

Basic Concepts of Plant Disease Management
Plant disease management is built upon understanding the Disease Triangle, which consists of three components:
Host: A susceptible plant that can be affected by the pathogen.
Pathogen: A disease-causing agent like fungi, bacteria, or viruses.
Environment: The surrounding conditions, such as temperature, moisture, and wind, that influence disease development.
For a disease to develop, all three components must interact favourably. By manipulating any of these elements, disease outbreaks can be minimized
Principles of Plant Disease Management
Avoidance
Avoidance strategies focus on preventing disease occurrence by altering the environment or planting practices.
a) Site Selection: Select fields with no previous history of specific pathogens. For instance, avoid planting potatoes in fields previously infected with Phytophthora infestans, as the pathogen can survive in the soil and debris.

Indicators for impact assessment
Meaning and concept of Indicator
The term indicator is often used interchangeably with data, targets, standards for evaluation, and even various modes of data collection, which undoubtedly inhibits a productive dialog on the subject. Such confusion is unwarranted, since the term has a precise connotation- in the literature on monitoring and evaluation of development. Simply stated, indicators are variables designed to measure change in a given phenomenon or process. They are analytical tools which facilitate the measurement of change and provide summary data for project design, implementation, and evaluation. Indicators are defined as
“specific (explicit) and objectively verifiable measures of changes or results produced by an activity or intervention” (United Nations: 1985; p. 37). A few observations about indicators can be useful in further clarifying their nature. First, as the above definition implies, indicators provide quantitative data which can be analyzed using statistical techniques to produce estimates of a phenomenon. In cases when only qualitative information is gathered, it should be converted into numerical data for the purposes of analysis and presentation. Second, an indicator can capture one or more dimensions of a phenomenon or process depending upon the purpose of the study. We can, for example, construct an indicator for urbanization based on a wide range of variables such as number of school, higher educational institution, road connectivity, number of financial institution, health infrastructure, income etc. On the other hand, one can use each of the above items as a distinct indicator. Indicators focusing on different dimensions of a subject are difficult and more costly to construct. Third, several indicators can be used to capture the same phenomenon.

2.1 Relatives of Guava
The Psidium guajava complex is a group of closely related species that share certain characteristics, making them distinct from other species in the genus. These characteristics include venation pattern, seed number and size, indumentum pattern, and calyx structure. The complex consists of several species, including Psidium guajava, P. guineense, P. guyanense, P. nutans, P. rostratum, and P. rutidocarpum. Their distribution ranges from Mexico to northern Argentina and Uruguay, including the Antilles. A molecular phylogenetic analysis indicates that P. guajava and P. guineense are sister taxa, but the relationships with the other species are not clear due to insufficient representation in the analysis. Psidium guajava and P. rutidocarpum share a unique characteristic of leaves with numerous lateral veins, which is not found in other Psidium species. While P. guajava is a widespread weedy species, P. rutidocarpum is found in a more limited range in natural habitats in the upper Amazon of Peru. Psidium guineense, P. guyanense, and P. nutans are very similar to each other and could be considered as one large variable species, but they can be distinguished using specific characters described in a key proposed by Landrum in 2021. Psidium rostratum is geographically separated from other members of the P. guajava complex. It shares certain characteristics, such as flower size, closed calyx, and placenta, with other species in the complex but differs in having fewer ovules and larger seeds. Its venation is similar to that of P. guineense, which is why it is tentatively assigned to this complex (Gangappa et al., 2022).

Bulbous plants are herbaceous perennial or biennial ornamental plants which produce fleshy storage organs including true bulbs, corms, tubers, rhizomes and tuberous roots. These underground organs have capacity to store moisture and nutrients are utilized by bulbous plants to survive winter or other adverse conditions such as summer drought and heat in a dormant state.