eChapters

Theory

  The term ‘Management’ derived from word ‘manage’ derived from French word menage means ‘housekeeping’.

 According to Knootz and Weihrich 1988, ‘Management as the process of designing and maintaining an environment in which individuals, working together in groups, efficiently accomplish selected aims’. 

According to Louis E.Boone and David L.Kurtz ‘management as the use of people and other resources to accomplish objectives’.

POSDCORB is an acronym widely used in the field of Management and Public Administration., it first appeared in a 1937 staff paper by Luther Gulick and Lyndall Urwick. The acronym stands for steps in the administrative process: Planning, Organizing, Staffing, Directing, Coordinating, Reporting and Budgeting.

Theory

Rural Development: The economic betterment of people as well as greater social transformation. The efforts for rural development comprises the direct and indirect involvement of people at the grass root level for development of agriculture/animal husbandry, industry, communication, education, health and allied sectors. 
Democratic Decentralization: To ensure people’s participation in rural development programmes, democratic decentralization has been the core principle of the government since 1957. In the process, people’s participation in all developmental activities has been the unique phenomena to find out the solutions of their problems.
Panchayat Raj: On the principle of democratic decentralization, Panchayat Raj institutions were launched in 1957 as per the recommendations of Balwant Rai Mehta Committee. Under this, the government has derived its authority from the people, and distribute to some extent to the people for decision and action at the local level called Panchayat Raj.

Theory

Extension Teaching Methods: Methods by using them new information can pass freely between the extension worker and rural communities. Extension education is mainly concerned with the dissemination of useful and practical information relating to rural life and helping the rural people in the practical application of such knowledge to rural situations. Extension teaching methods can be classified on the basis of:

Theory

Communication word comes from Latin ‘Communis’- Common
Communication: The communication is the process of human interaction in which one person communicates a message/idea to another person. 
Diffusion: It is the process by which an innovation/new idea/new technique spreads. 
According to Rogers (1983) ‘Communication is the process by which the message is transmitted from the source to the receiver’.

Theory

Research: The word research is composed of two words “Re” and “Search”.
“Re” - ‘Again or over again or a new’ 
“Search” - ‘To examine closely and carefully’ or ‘to test and try’. 
Research is a careful, systematic, patient study and investigation in some field of knowledge undertaken to establish principles / policies. 
Science: It is a systematized knowledge derived through observation, experimentation or any other systematic method or procedure in order to determine the nature of phenomenon or process being studied or the causes behind specific events.

Theory
    ·    Father of sociology: Auguste Comte 
    ·    The term sociology was coined by Auguste Comte (1789-1875).
    ·    Sociology word comes from two roots i.e.     
        Latin word ‘socius’ meaning companion         
        Greek word ‘logos’ meaning speech or reasoning.
    ·    Sociology: Sociology is the scientific study of human social behavior and its origins, development, organizations, and institutions. It is a social science that uses various methods of empirical investigation and critical analysis to develop a body of knowledge about human social actions, social structure and functions.

Theory
The Constitution of India related to women:
    ·    Guarantees to all Indian women equality: Article 14
    ·    No discrimination by the State: Article 15(1)
    ·    Equality of opportunity: Article 16
    ·    Equal pay for equal work: Article 39(d)
    ·    Securing just and humane conditions of work and for maternity relief: Article 42
    ·    The All India Women’s Education Conference was held in Pune in 1927. 
    ·    The National Policy For the Empowerment of Women came was passed in 2001
    ·    In 2010 March 9, Rajya Sabha passed the Women’s Reservation Bill requiring that 33% of seats in India’s Parliament and state legislative bodies be reserved for women

THEORY
    ·    Father of Extension: James Stuart
    ·    Word Extension: Derived from Latin roots “ex”    - Out
                                                              tensio”    - Stretching
    ·    Extension term originated in England as University Extension in 1866.
    ·    The term Extension Education first used in 1873 by Cambridge University.
    ·    Philosophy of Extension (Kelsey and Hearne, 1967): How to think.
    ·    Binet test: Intelligence test (IQ).
    ·    Function of Extension: Change in Attitude, Skill and Knowledge of an individuals.
    ·    Extension Education Process:  Extension education is a participative and continuous process.
    ·    Learning Situation: It is a condition or environment in which all the elements necessary for promoting learning are present. 
    ·    Elements of effective learning situations in Extension are:

Biotechnological research started in early seventies with some impressive discoveries in the field of genetics, microbiology, biochemistry, biology and chemical bioengineering. The amalgamation of these sciences particularly integration of their basic principles and applied aspects gave rise to a new field, completely diverse and versatile in nature, what we call today ‘biotechnology’. Originating from research laboratories in universities, biotechnology rapidly captured the attention of industries as the number of its potential products increased. This newly developed frontier science later found broad application in medical science, pharmaceutical industry, agriculture, veterinary sciences and chemical industry for the welfare of mankind. Biotechnology by definition means ‘any technique that uses living organism or a part thereof to make or modify a product, to improve plant or animal or to develop microorganisms for specific purposes’.

Boost to crop production has been the ultimate goal of researchers involved in agriculture so as to feed the ever-increasing human and domestic herbivorous animal populations. Crop production is not only constrained by the limited inherent potential of available varieties currently in use, but is also largely affected by the limitations of soil nutrient availability and damages by diseases, insects and weeds. To counter later challenges, augmentation of soil nutrients through use of biofertilizers in integrated nutrient management programmes and restricting the use of chemical pesticide by integrating biopesticides in plant protection programmes has received much attention in recent years because of consumer’s preference for organic food.

In agricultural practices pesticide application is an inevitable factor for maintaining high crop productivity and is currently an integral part of modern farming. Pests (insects, microbes and weeds) cause approximately 20-30% loss in crop production so making pesticide use indispensable for crop protection.
 
Pesticide : A pesticide may be defined as ‘any agent or chemical or a mixture of chemicals/ substances intended to prevent, destroy, repel or irritate one or more pest populations causing economic loss in crop production’. Worldwide more than 450 active pesticide chemicals formulated into more than 10,000 commercial products are currently used by farmers. The most worrying aspect is that about two-third of the 800 chemicals tested so far have been found involved in causing or promoting tumor in rodents. Yet more than 50,000 synthetic chemicals/formulations remain untested so far.

The soil microorganisms thrive on organic matter in soil by feeding readily on soluble substrates and rather slowly on insoluble substrates. Organisms derive carbon and energy during the process of organic matter decomposition and release organically-bound carbon, thereby decrease C :N ratio and utilize nutrients. Any decrease in organic matter content in soil is likely to affect the microbial biomass and their activities thereby influence the soil fertility and productivity. It is, therefore, imperative to recycle the organic matter in soil in whatsoever form it may be. The raw organic matter requires appropriate treatment to boost decomposition process.

Soil is inhabited by incredibly diverse living microorganisms that are significant to plant growth and development. Soil microorganisms produce a variety of metabolites, probably several thousands, which influence the plant growth either positively or negatively. Therefore, in such a complex situation, identification of any one metabolite or a compound as active phytohormone or phytotoxin is really an uphill task. Appropriate extraction procedure, knowledge about the proper site for its action, appropriate conducive physiological environment and the effective intensity or concentration is of prime importance. Compounds, in general, are inhibitory to growth at higher concentrations but usually stimulatory at lower concentrations. All growth regulators, irrespective of their provenance or structure, may be divided into two groups.

Soil is a living entity having dynamic physico-chemical and biological properties. Besides supporting the growth of various biological communities, it also serves as a medium on which the organic residues, in the form of dead plant and animal or their excretions, are degraded and decomposed. The biological properties to soil are endowed through the interactive activities of plant root, soil microbes and soil animals. The soil organisms live in a constant state of competition and have to struggle hard for their survival. In this struggle some species become dominant and some remain sub-dominant and others perish or remain in very low profile. So a sort of dynamic equilibrium is the net result of wide range of interactions occurring both at organism and population levels amongst different components of soil biota. Many interactions are short-lived and sporadic and others are more stable.

Mycorrhizae denote the symbiotic associations between plant roots and fungal mycelia. Literally it means fungal root. In 1840, Vittandini proposed that ‘tree rootlets are nourished by certain fungal mycelia which mantle them’. The first illustrations of mycorrhiza were published in the same year by Robert Hartig. However, in 1885 A.B. Frank coined the term “mykorrhizen” to the mutualistic symbiotic fungal association of roots (‘mykos’ fungus ‘rhizen’ roots). He characterized the sheath-forming fungi on tree as ‘ectotropisch’ (ectotrophic) and those without such compact sheath as ‘endotropisch’ (endotrophic). Fossil records reveal that mycorrhizae are as old as terrestrial plants.

Soil microorganisms immobilize and mineralize various elements to satisfy their growth requirements. The subsequent turnover of microbial biomass also releases several mineral elements. The elements may be released as a result of organic matter decomposition (e.g. during the process of mineralization, ammonification, etc.) or through biological weathering. Other transformations may involve oxidation and reduction of various inorganic ions and compounds which are mostly catalyzed by chemoautotrophic bacteria during oxidation of ammonium, nitrite, sulphur, iron, etc. Such oxidations may also release energy for microbial growth.

Sulphur in nature follows similar cycle as that of nitrogen and shares many common features with it. In soils, decomposition of organic matter releases major portion of nitrogen and sulphur bound in proteins, as cystine or methionine amino acids, or vitamins, etc. In proteins, on an average, for every 36 atoms of nitrogen one atom of sulphur is present. Mineralization supplies a large fraction of nitrogen and sulphur to the plants. Secondly, both nitrogen and sulphur have several chemical forms under different soil conditions (Table 8.1) and both are subject to microbial reduction. Thirdly, both can enter or leave soil in gaseous form and both are subject to some degree of leaching in the anionic form.

Phosphorus, an essential element, plays a central role in cell metabolism and reproduction. It is a structural component of energy transferring molecules (ATP, ADP and AMP), nucleic acids, coenzymes, phosphoproteins, phospholipids and sugar phosphates. In soils, the phosphorus does not occur as abundantly as nitrogen or potassium. The total phosphorus in an average arable soil is estimated to be about 0.05% (by weight) with an average of approximately 1100 kg P ha-1 (range 200-2000 kg P ha^-1). But only a meager proportion (only ~0.1-1.0%) of it is available for use by plants and microorganisms because phosphorus has poor solubility and gets fixed in soil. Not only the native inorganic phosphates but even the added soluble phosphates of fertilizers and manure readily combine with the cations present in soil solution to form low solubility products. Fixation reactions in soils allow only a small fraction (10-15%) of phosphorus fertilizer to be taken up by the plants in the year of its application.

Nitrogen ranks fourth element in cell composition after C, H and O. It forms main components of amino acids, the building blocks of peptides and proteins. Besides, it is present in the genetic material of cell as well as in the chlorophyll and cell wall in the form of chitin and mucopeptides. Plant growth in soil is often limited by less supply of nitrogen, therefore a major nutrient limiting factor in crop production. About 26 x 10⁶ Mg N is globally applied to soil each year to enhance crop productivity.

Soil microorganisms in true sense are one of natural safety valves that regulate biogeochemical transformations in soil ecosystem. They act as natural agents for the disposal of organic matter. The various essential biological elements such as C, N, S and P, apart from H and O, form the primary building blocks of cells and their constituent elements are recycled through tiny microorganisms present in soil. More they are in quality and quantity, better recycling is expected by them. The organically bound materials are converted to simpler inorganic forms to complete biological cycle initiated during photosynthesis and other anabolic processes.