eChapters

Introduction

SWOC analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Challenges involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieve that objective. A SWOC analysis must first start with defining a desired end state or objective. A SWOC analysis may be incorporated into the strategic planning model.

• Strengths: characteristics of the business or team that give it an advantage over others in the industry.

• Weaknesses: are characteristics that place the firm at a disadvantage relative to others.

• Opportunities: external chances to make greater sales or profits in the environment.

• Challenges: external elements in the environment that could cause trouble for the business.

Introduction

Farming community is facing multiple problems to maximize crop productivity as well as to increase farm income. In spite of successful research on new agricultural practices concerning crop cultivation, majority of the farmers are not getting upper-bound yield and not earning profit due to several constraints. One of them is that expert advice regarding crop cultivation is not reaching the farming community in a timely manner. It is true that India possesses valuable agricultural knowledge and expertise. However, a wide information gap exists between research and actual adoption in the field. Farmers need timely expert advice to make farming more productive and competitive. Local information resource centers are gaining importance with computers carrying expert systems to help farmers in making decisions. It is known that many Agricultural Research Institutes are involved in the development of agricultural expert system to satisfy the information needs of farmers.

Introduction

The share of Agriculture sector in GDP is declining over the years. This is because, of the a large gap in the latest known technology and technology being used by the farmers. Our human resources are not being utilized properly because our people in the villages are ignorant about many scientific innovations.

In Andhra Pradesh, more than 70.00 per cent of the population is dependent on agriculture but its contribution to the state GDP is only 30.00 per cent. It is felt that this low contribution to the GDP by the Agricultural sector is due to uneconomic returns

Indian agriculture is passing through a phase of reforms, owing to its shifting emphasis towards diversification, intensification, commercialization and sustainability, which has posed newer challenges before the extension functionaries. Understanding and appreciating the information needs of different clients (farmers, farm women, labourers, youth, etc) and providing quality extension service is central to its success, which needs quality manpower at different levels. Among extension services training need resources is a key input for human recourses development and contributes substantially to face the challenges by all concerned. Farmer led extension approach gives farmers the opportunity to share their experience and practices through a method demo with fellow farmers in the area. It was noticed that farmers who are successful in their farming venture have established credibility among their peers. These very same farmers are just waiting to be tapped to act as extensionist.

Introduction

Beginning with the Green revolution organised training of farmers and extension personnel in the country has now come of age. Since, multiple training institutions government and non-govt have come up, playing a pivotal role in transferring the technical knowledge and know how to the farming community. The turning point and a giant leap in farmers’ training came with the establishment of Farm Science Centre or Krishi Vigyan Kendras by ICAR during 1974. Having district as its jurisdiction area, KVKs have played crucial role in transfer of technology through a well qualified and trained work force at its disposal. As an organization, KVK has its own process for managing the trainers/ subject matter specialists in order to keep them motivated and dedicated to the service of poor farming community. Keeping in consideration some of the job related attributes/ factors that contributes towards effectiveness and efficiency of the SMSs, the present study has been conceived with the main objective- ‘To study the job satisfaction of the KVK trainers’.

Introduction

Public extension services in the agricultural sector have not kept pace with new challenges and opportunities. Overall, the reform measures initiated by the Government are yet to penetrate agriculture and allied rural sectors. The development of linkage in agriculture is extremely important for the system approach, in order to provide proper knowledge and services to the farmer contributing to the agricultural production. Many service sectors in agriculture are working independently to achieve their organizational objectives. This results in less organizational effectiveness and exhibits poor forward and backward linkages. Public private partnership and NGO partnership has been promising institutional interventions to provide need based information through information and communication technologies (Van Den Ban 1997). Policy frame work for Agricultural Extension (2000) has notified the provision for establishing partnership with private and other public agencies. Uzhavar Udhaviyagam is one of the interventions implemented by Govt of Puduchery since 2000, with an objective of integrating various agro extension services offered by related public sectors, private sectors and NGOs, cooperative sectors under one umbrella. This is a’so providing ample scope for establishing 3 Ps (Public private/NGOs partnership) model and participatory extension services. Keeping this focus point a study has been formulated with an objective to study the degree of linkage on information sharing and dissemination regarding the extension services rendered by Uzhavar Udhaviyagam.

Introduction

India now emerged as the world’s second largest producer of fruits, vegetables and tea holding a share of 10 percent. The production base of horticultural crops has been expending since independence (Chadha, 2009). But as a controversy to the previous statement there is a clear indication about the declining farm sector performance-in addition to its deleterious economic ramifications often causing large scale rural distress which often ends up in farmer suicides (Sundaresan, 2009). This distress conveys much on the economic rationale ruling the agri and rural domain for its incompatibility in the changing market environment. The identified major problems faced by farmers in the present scenario were non-availability of information about marketing services including availability of crop specific markets, existing demand of a commodity and daily market price for their produce which can be broadly categorized under lack of market-led extension services.

Introduction

Cassava is an important tuber crop in India grown in 2.7 lakh hectare area with a production of 71 lakh tonnes. The average yield of tapioca is 22 tonnes per hectare. Cassava is a richest source of starch (25 to 35%) mainly processed for starch and sago. Cassava is an industrial crop of Tamil Nadu occupies 32.97% of the area and 45.98% of the production in India. (Edison et al 2006). In Tamil Nadu major traditional tapioca growing districts are Salem, Namakkal, Erode, Cuddalore, Dharmapuri and Kaniyakumari mostly as rainfed. Among the districts Salem District stands first in area (27000 ha) and with the production of 10.475 lakh MT(Anonymous, 2006).

Introduction

The extension approaches followed in agricultural sector during past decade is reoriented in various occasions and new system of approaches were implemented. The present day orientation is shifting the efforts of extension from production orientation to profit orientation. Under these circumstances, the key factor for success will largely depend upon the extension service provider’s orientation and farmer’s capacity to absorb new knowledge of improved practices and technology. In order to orient officials towards this change HRD is essential. This will help them to impart required competencies in knowledge and skill such as technical, organisational, managerial, communication and business skills.

The present day extension approach i.e. ATMA focusing towards block level planning, farmers participation in planning and implementation of various schemes, group approaches, importance to agri and allied aspects are the major focus of ATMA. The Tamilnadu government in the year 2007 reorganised the extension system in to twotier at district level with the major focus to block level. In each block Agricultural Extension Centres (BAECs) were established which houses for agriculture, horticulture, marketing, agri. engineering departments.

Introduction

The Horticulture crops and commercial crops like sugarcane have become a key drivers for economic development in many of the states in India, and it contributes 29.5 per cent and 24.80 percent respectively to the GDP of agriculture, which calls for technology-led development. The research priorities for genetic resource enhancement and its utilization, enhancing the efficiency of production and reducing the losses in environment friendly manner and effectively channellising the marketing for the produce. Accordingly the research was taken up to study on the prioritization of research for the crops viz., sugarcane, banana and jasmine. The study deals with the knowledge, adoption and research priorities on selected crops’ cultivation which has already been occurred.

Introduction

Rice is considered as the most important crop of India both in terms of area as well as value of output. It is estimated to contribute about 2.5 per cent of Gross Domestic Product (GDP) of India and provides employment to a large work force in crop production and in paddy processing.

According to Reinsurance Company ‘Munich Re (2001), costs associated with natural disasters has gone up 14 fold since the 1950. Every year from 1991 to 2001, an average of 211 million people in the world were killed or affected by natural disaster. Described as one of the “Worst Disasters” in recent history the Tsunami travelled 4,500 km across the Indian Ocean in a period of about seven hours causing damage to twelve countries including Sri Lanka, India and Thailand most dramatically impacted, The FAO estimates that in the countries hardest hit by the disaster (Indonesia, Sri Lanka, Maldives, India and Thailand), a total of 47,000 ha of agricultural land has been damaged (FAO, 2005).

Introduction

Computerization in education is perpetual need of today. Computers store large quantum of data that can be retrieved and used wherever necessary. They can also be used as an interactive media in transfer of technology system, which aids farmers and extension workers to access in formation of their need and to communicate with each other. Positive advantages in web education over distance learning process are that farming community can access it from any part of the world. Web education has also the added advantage of updating its data base on weather conditions, market situation in hourly basis which is not possible distance education as the process need a long time with regard to the availability of human resource and static course material to be developed for a particular time frame. The distance learning process being conventional in nature and also in place for quite a long years has abundance of resources and infra structural facilities however in web education, the professional resources are less in number and still arm journalism is yet to gain popularity among them. So web based interactive knowledge network system in transfer of technology is a present need which has to be addressed with due attention to improve the quality of existing communication system.

Introduction

The status of women in India has been subject to many great changes over the past few millennia. From equal status with men in ancient times through the low points of the medieval period, to the promotion of equal rights by many reformers. The history of women in India has been eventful. In modern India, women have adored high offices in India including that of the President, Prime Minister, Speaker of Lok Sabha, leaders of opposition etc. The incumbent president of India is a woman but the same vast majority of the women suffer from the great discrimination and even the basic human rights are denied to them.

INTRODUCTION

Natural resources are the untamed natural essence of the environment which contain a significant amount of material as well as aesthetic values. Natural resources are broadly categorized into renewable, flow and non-renewable sources. While renewable natural resources primarily involve living sources such as forests, crops fish, reindeer, coffee, etc. and non-living sources like water and soil. Natural resource management refers to the management of natural resources such as land, water, soil, plants and animals, with a particular focus on how management affects the quality of life for both present and future generations. Natural resource management is congruent with the concept of sustainable development. It is a scientific principle that forms a basis for sustainable global land management and environmental governance to conserve and preserve natural resources (Wikipedia, the free encyclopedia, 2009). Though forest, water, agriculture land and crops, minerals, livestocks and many more constitute natural resources in India but forest represents the second-largest land use in India after agriculture, covering about 641,130 square kilometers, or 22 percent of the total land base (FAO 2005). Forestry is the second largest land use after agriculture and accounts for about 1.5 % of the nation’s GDP (World Bank, 2006) in India. On one hand, forests support the livelihood of the poor, especially the tribals, and on the other hand, it is remarkable to see that the poorest people of our country live in the rich forest and natural resource base (Narain, 2008).

Introduction

The business models, in general are based on traditional ways of strategy formulation and implementation, leading to incremental and non- disruptive change in the nature of business and agri-industry practices. In today’s knowledge environment, we know that agri-businesses cannot survive by just running harder, but rather by running differently and “smarter” than competitors. (Seven et.al, 2005). This article suggests a sense-testing tool for the extensionists and administrators to enable disruptive innovation of extension-led business models through examples and case evidence.

Business is fundamentally concerned with creating value and capturing returns from that value. The term creating and capturing value reflects two fundamental functions that all extension organizations must perform to remain viable over an extended period of time. Successful extension organizations (SEOs) create substantial value by doing things in ways that differentiate them from the competition. The SEOs might develop core competencies, capabilities, and positional advantages that are different from those of competitors.

INTRODUCTION

Krishi Vigyan Kendras (KVKs) also known as Agricultural Science Centres are the integral component of the National Agricultural Research System, which aims for development and promotion of location specific technology modules in agriculture and its allied enterprises, through Technology Assessment, Refinement and Demonstrations. At present there are 585 KVKs in the country grouped under eight zones and 77 in Zone VIII comprising of Karnataka, Kerala, Tamil Nadu, Goa, Puducherry and Lakshdweep.

The major mandate of the KVKs includes Technology Assessment and Refinement through on Farm testing, popularization of technologies through Frontline Demonstrations to prove their production potentials in the farmers’ field. Conducting skill oriented training programmes to farmers and farm women, rural youths and extension personnel mostly focussing the technologies assessed/refined or demonstrated, conducting vocational training programmes for rural youth, popularization of technologies through various extension programmes so as to reach the masses, production and supply of good quality seeds, planting materials and other bio-products to the farming community.

The Context

A series of interventions initiated in mid-1960s that led to the green revolution in cereal production transformed the country from a situation of food def iciency to self sufficiency. The green revolution was however, restricted to productivity improvements in cereals especially wheat and rice in the initial decades, primarily grown in irrigated regions. In subsequent decades, productivity increased in other crops, namely oilseeds, sugarcane, cotton, fruits and vegetables. The Green Revolution generally by passed India’s vast rain fed tracts, especially arid zones, hill and mountain ecosystems and coastal regions, thus exacerbating agro-ecological and economic disparities. Although self sufficiency was attained in food grain production, potential of different crop varieties are yet to be attained. The main features of the green revolution were:

• exclusive focus on food grains

• intensive use of water, fertilizer and pesticides to maximize yields from High Yielding Varieties (HYVs)

• practically no focus on sustainability issues

• benefited the resource-rich and large farmers and

• dependent on few technological options focusing on hybrids, changes in plant architecture.

Theory

Statistics: Collection of methods for planning experiments, obtaining data, and then organizing, summarizing, presenting, analyzing, interpreting, and drawing conclusions.

Sir R.A.Fisher: Father of modern statistics.

Population: All subjects possessing a common characteristic that is being studied.

Sample: A subgroup or subset of the population.

Parameter: Characteristic or measure obtained from a population.

Statistic: Characteristic or measure obtained from a sample.

Karl Pearson: Study of correlation and chi-square test of goodness of fit.

W.S.Gosset: Student’s t-test for small sample

Francis Galton: Regression analysis.

Theory

ICT or Information and Communications Technology: The basket of technologies, which assist or support in storage, processing and dissemination/ communication of data/information. ICT thus includes technologies such as desktop and laptop computers, software and connection to the Internet that are intended to fulfil information processing and communication functions.

ICT Tools

    •    Word processing applications - used for preparing text documents.
    •     Presentation software - used for preparing presentations
    •     Spreadsheets - used for calculation and preparing tabular data with calculations
    •     Databases - used to store the information in the form of records and retrieving information using query mechanism.
    •    Multimedia – used to organize the information more meaningful manner with the help of text, images, animation, audio and videos
    •    Web browsers and E-mail – used to searching information and sending or receiving mail using Internet.

Theory

  The term ‘Management’ derived from word ‘manage’ derived from French word menage means ‘housekeeping’.

 According to Knootz and Weihrich 1988, ‘Management as the process of designing and maintaining an environment in which individuals, working together in groups, efficiently accomplish selected aims’. 

According to Louis E.Boone and David L.Kurtz ‘management as the use of people and other resources to accomplish objectives’.

POSDCORB is an acronym widely used in the field of Management and Public Administration., it first appeared in a 1937 staff paper by Luther Gulick and Lyndall Urwick. The acronym stands for steps in the administrative process: Planning, Organizing, Staffing, Directing, Coordinating, Reporting and Budgeting.

Theory

Rural Development: The economic betterment of people as well as greater social transformation. The efforts for rural development comprises the direct and indirect involvement of people at the grass root level for development of agriculture/animal husbandry, industry, communication, education, health and allied sectors. 
Democratic Decentralization: To ensure people’s participation in rural development programmes, democratic decentralization has been the core principle of the government since 1957. In the process, people’s participation in all developmental activities has been the unique phenomena to find out the solutions of their problems.
Panchayat Raj: On the principle of democratic decentralization, Panchayat Raj institutions were launched in 1957 as per the recommendations of Balwant Rai Mehta Committee. Under this, the government has derived its authority from the people, and distribute to some extent to the people for decision and action at the local level called Panchayat Raj.

Theory

Extension Teaching Methods: Methods by using them new information can pass freely between the extension worker and rural communities. Extension education is mainly concerned with the dissemination of useful and practical information relating to rural life and helping the rural people in the practical application of such knowledge to rural situations. Extension teaching methods can be classified on the basis of:

Theory

Communication word comes from Latin ‘Communis’- Common
Communication: The communication is the process of human interaction in which one person communicates a message/idea to another person. 
Diffusion: It is the process by which an innovation/new idea/new technique spreads. 
According to Rogers (1983) ‘Communication is the process by which the message is transmitted from the source to the receiver’.

Theory

Research: The word research is composed of two words “Re” and “Search”.
“Re” - ‘Again or over again or a new’ 
“Search” - ‘To examine closely and carefully’ or ‘to test and try’. 
Research is a careful, systematic, patient study and investigation in some field of knowledge undertaken to establish principles / policies. 
Science: It is a systematized knowledge derived through observation, experimentation or any other systematic method or procedure in order to determine the nature of phenomenon or process being studied or the causes behind specific events.

Theory
    ·    Father of sociology: Auguste Comte 
    ·    The term sociology was coined by Auguste Comte (1789-1875).
    ·    Sociology word comes from two roots i.e.     
        Latin word ‘socius’ meaning companion         
        Greek word ‘logos’ meaning speech or reasoning.
    ·    Sociology: Sociology is the scientific study of human social behavior and its origins, development, organizations, and institutions. It is a social science that uses various methods of empirical investigation and critical analysis to develop a body of knowledge about human social actions, social structure and functions.

Theory
The Constitution of India related to women:
    ·    Guarantees to all Indian women equality: Article 14
    ·    No discrimination by the State: Article 15(1)
    ·    Equality of opportunity: Article 16
    ·    Equal pay for equal work: Article 39(d)
    ·    Securing just and humane conditions of work and for maternity relief: Article 42
    ·    The All India Women’s Education Conference was held in Pune in 1927. 
    ·    The National Policy For the Empowerment of Women came was passed in 2001
    ·    In 2010 March 9, Rajya Sabha passed the Women’s Reservation Bill requiring that 33% of seats in India’s Parliament and state legislative bodies be reserved for women

THEORY
    ·    Father of Extension: James Stuart
    ·    Word Extension: Derived from Latin roots “ex”    - Out
                                                              tensio”    - Stretching
    ·    Extension term originated in England as University Extension in 1866.
    ·    The term Extension Education first used in 1873 by Cambridge University.
    ·    Philosophy of Extension (Kelsey and Hearne, 1967): How to think.
    ·    Binet test: Intelligence test (IQ).
    ·    Function of Extension: Change in Attitude, Skill and Knowledge of an individuals.
    ·    Extension Education Process:  Extension education is a participative and continuous process.
    ·    Learning Situation: It is a condition or environment in which all the elements necessary for promoting learning are present. 
    ·    Elements of effective learning situations in Extension are:

A. Write True or False
    1.    Bulk density is the true density of the soil.
    2.    Igneous rocks are acidic in nature.
    3.    Adhesion is the attraction of like molecules.
    4.    pH is the negative logarithm of Hydrogen ion concentration.
    5.    Limestone is a sedimentary rocks.
    6.    Size of the gravel is more than 2mm.
    7.    Black and dark colour of soil is due to organic matter and iron.
    8.    Soil moisture tension at Permanent wilting point corresponds to 15 atm. 
    9.    Micropores are the large pores present in the soil.
    10.    Oxidation is the removal of oxygen from the minerals.
    11.    Straight fertilizer contains only one nutrient.

Out of 143 million hectares of net cropped area, about 75% is rainfed which contribute about 45% of food grains. These areas produce 55% rice, 25% wheat, 91% coarse cereals, 75% of pulses, 81% oilseeds and 69% cotton. More than 90% of sorghum, millet, groundnut and pulses is contributed from arid and semi-arid. The term rainfed farming (Dry farming) and dry land farming may be defined as conditions where rainwater is the only source of moisture for survival and growth of crops.

Water is indispensable for human, animal and plant life. Water is essential part of protoplasm. It is essential for photosynthesis. About 400 to 500 litres of water is necessary for the production of  a kilo of plant dry matter.
 
Irrigation

It is the human manipulation of hydrological cycle to improve crop production and quality and to decrease the economic effects of drought. Israelsen and Hansen (1962) defined irrigation as the artificial application of water for the purpose of supplying moisture to plant growth.

Plant requires food or nutrients or elements for its growth and development which are absorbed through soil. Adequate supply of plant nutrients is important to ensure efficient crop production. Plant nutrients are essentially applied through manures and fertilizers. Application of manures and fertilizers to the soil is one of the important factors which help in increasing the crop yield and to maintain the soil fertility. 
Manures
Manures are plant and animal wastes that are used as source of plant nutrients. They release nutrient after their decomposition. These are relatively bulky materials, such as animal or green manures, which are added mainly to improve the physical condition of the soil, to replenish and keep up its humus status, to maintain the optimum conditions for the activities of soil micro-organisms and make good a small part of the plant nutrients removed by crops or otherwise lost through leaching and soil erosion.

Plant Nutrition

The term “fertility” refers to the inherent capacity of a soil to supply nutrients to plants in adequate amounts and in suitable proportions. Nutrition in plants may thus be defined as a process of synthesis of food, its breakdown and utilisation for various functions in the body. There are two types of nutrition:

1. Autotrophic nutrition: It is a type of nutrition in which the living organisms manufacture their own organic food from simple inorganic raw materials. The green plants exhibit autotrophic mode of nutrition and hence called the autotrophs.
 
2. Heterotrophic nutrition: Certain non green organisms like fungi and many bacteria fail to synthesize their own organic nutrients from inorganic substances.  These organisms are thus dependent on some other external sources for their  nutrition. Such plants are called heterotrophic plants and the mode of nutrition is called heterotrophic nutrition.

The problem soils are those which, due to its land or soil characteristics, cannot be economically used for the cultivation of crops without adopting proper reclamation measures. 
Classification of  Problem Soils:  The problem soils are divided into 3 groups. 
    ·    Highly Eroded Soils 
    ·    Saline and Alkali Soils 
    ·    Acid Soils 
Highly Eroded Soils
These soils are called ‘Usar’ in U.P., ‘Kallar or Thur’ in Punjab and ‘Luni’ in Rajasthan. In India, area under saline alkali soils is 7.0 mha. When the chloride (Cl), sulphate (SO₄^2-), carbonate (CO^₃2-) and bicarbonate(HCO₃-) salts of sodium (Na⁺), calcium (Ca²⁺) and magnesium (Mg²⁺) are increased in the soil, the soil become saline and alkaline. On the basis of amount of soluble salts, average quantity of exchangeable Na and pH, they are classified into 3 groups

Soil  and its Components
Soil
Soil is a three dimensional, transferable natural material which is found on the earth crust and provides natural medium to plant growth. OR
Soil is the upper most loose layer of the earth, suitable for plant growth. 
Different scientists defined ‘SOIL’ in different ways:
Buckman and  Brady defined soil as  “A dynamic natural body on the surface of the earth in which plants grow, composed of mineral and organic materials and living forms”.

What is Crop?
Crop refers to plants sown and harvested by man for economic purposes. 
Cropping Seasons: There are three main seasons and two sub seasons.
1. Rainy or Kharif Season – Main characteristics of the Kharif season are 
    ·    It starts from June and spreads to September.
    ·    There is high temperature and high humidity.
    ·    More than 2/3^rd of annual rainfall is received in a year.
    ·    In the beginning, days are longer than nights while days and nights are equal when season ends. 
    ·    Important crops grown are maize, rice, sorghum, Moong, Urd, groundnut, cowpea, soybean etc. 

Agriculture is a branch of Applied science. It is the main enterprise in the world. In a true sense, it is a productive unit where the gift of nature i.e. land, light, air, temperature, water, humidity etc. are integrated into a single primary unit – crop plants and their usable parts are thus indispensable for human beings. Secondary productive units are animals (livestock), birds, insects etc. and they  feed on these primary units and provide more solid products such as meat, milk, wool, eggs, honey, silk, leather etc.
The word agriculture is derived from two Latin words i.e. Ager/Agric means soil and cultura means cultivation. Thus, “Agriculture is a science of cultivation of land”. It is an art and science both in which we study all the activities of human beings related to use of soil. 

Agronomic Research

Statistical tools are used in all branch of agriculture. It is mainly used for efficient planning of experiments and for interpreting experimental data. A good researcher should be aware of statistical techniques, which helps not only summarization of data but also interpretation of data.

10.1. Parameters Used in Statistics

Population

The aggregate or totality of all possible objects possessing the specified characteristic is called a population. Thus, a population may consist of all plants in a plot or field.

Sample

A portion of the population is known as sample. For statistical inferences about a population from a sample, it is essential that the samples are representative of the population.

Cost of Cultivation

The expenditure incurred from sowing to harvest including the field preparation can be worked out and expressed in Rs. ha^-1.

Gross Return

Total income obtained from multiplication of unit cost of main product as well as byproducts and its total yield and expressed in Rs. ha^-1.

Net Return

Net return is obtained by subtracting cost of cultivation from gross return and expressed in Rs. ha^-1.

Net return = Gross return – total cost of cultivation

The thrust of Indian Agriculture in the post green revolution period was an enhancing agricultural productivity through sustainable practices. In order to achieve its, the government of India implemented a national level programme for the development of rainfed areas through the watershed approach. A watershed is a community-based programmes that is organized in a specifically earmarked area with a defined time frame and focuses on a wide range of issues and activities for integrated development of the village. The main focus is laid on water, food and fodder security and employment generation

The watershed approach aimed at augmentation and stabilization of production and productivity, minimizing ecological degradation, reduction in regional disparity, opening up of greater opportunities for employment of rural poor in the rainfed areas. A similar approach has been adopted for developing the more resource poor areas — drought prone, desert and wastelands — and to provide sustainable means of livelihoods to the rural poor in these areas. Promotion on the economic development of the village community, optimum utilization of the watershed’s natural resources like land, water, vegetation, employment generation and development of the human and other economic resources of the village and encourage restoration of ecological balance in the village are the main objectives of watershed development programmes.

Comparison of different cropping systems with reference to land use and yield advantages is possible through various efficiency indices. The various cropping and farming systems practiced in an area have to be properly evaluated to decide their suitability and relative advantages. The comparisons can be made with reference to many factors viz., yield, monetary, water use efficiency, nutrient use efficiency, total dry matter production, intensity of land use etc., The cropping as well as farming systems research are being perused at national level with major focus for identification of location specific efficient systems since 1990. However, on perusal of research publications we find that the data of cropping systems are interpreted in different ways with major focus only on production and net return on hectare basis. In fact, these two aspects are not the indicator of the efficiency of a particular system. Many advances have been made in recent years to identify the efficient system for a particular location. Some of the methodologies, which are of concern to crop scientists in general and agronomists in particular, are highlighted here for ready reference to the researchers, agronomists and crop planners. Different indicators of system efficiency are as follows (Gangwar et al., 2003).

Weed management practices are evaluated for its efficiency in terms of effective control of weeds and economics of control measures through various indices under sole crop situation as well as intercrop situation.

6.1. Indices for Sole Crop Situation

The absolute effect of particular method or a chemical in reducing the weed competitions and increasing the crop productivity are measured effectively by various indices. The comparisons of weed control methods are usually based on the yield, weed population and weed dry matter from the control as well as treated plots.

Agricultural water consumes about 85% of the available water. The future hopes to solve world’s food problem lies in irrigation development. Considering the need of efficient management of water, which is crucial at this point understanding of different efficiencies of the irrigation related experiments or projects, is necessary. Irrigation efficiency is used to evaluate how effectively the available water is used in crop production. Water is conveyed through canal system, watercourses and channels to crop fields. Irrigation is applied to store water in the effective root zone of soil for use of crops. A considerable loss occurs after its diversion from sources to its actual use by crops. The extent of water loss in the process decides the irrigation efficiency. Irrigation efficiency declines as the water loss increases. A high efficiency of an irrigation project is always desirable. The efficiency may be estimated for various operations beginning from diversion of water to its actual use by crops, uniformity in its distribution in the root zone, its use for crop productivity, economics and so on.

Importance of nutrient management in crop production can be very well explained by conducting various field trails by different fertilizer nutrient, methods of application and sources of fertilizer. Experiments on nutrient management are being carried out to study the impact of nutrient application, new techniques of fertilizer application, sources and doses of fertilizers on plant growth, yield and soil fertility and their efficiency over existing one was elucidated through various efficiency indices. The following efficiencies are normally being used in nutrient management studies.

3.1. Growth Analysis

Growth and development analysis of plants provides information related to influence of various factors either negative or positive on plant growth. The basic idea of this analysis is the estimation of crop growth at various stages and finally towards the yield. It will help us to understand the performance of a genotype as well as impact of agronomic practices on the crop at any stage of growth and also on final yield. This would also identify the factors responsible for high yield and thereby provide the basis to tailor agronomic practices. The most common parameters used in growth analysis are leaf area index, crop growth rate, relative growth rate, net assimilation rate and leaf area duration.

2.1. Rainfall

Rainfall is one of the prime natural resource that decide the economy of a country. Inadequate and improper distribution of rainfall during cropping period will have serious threat to crop production resulted in food insecurity of growing population. So each and every action must be focused to conserve every drop of rainfall in an effective way and the conserved rainfall should be utilized in an efficient manner for crop production.

Food security of a country can be achieved through advanced agricultural research, followed by efficient and effective transfer of technologies. Unlike laboratory experiments, agronomic experiments are being conducted at open environment which leads to lot of variations in outcome/results due to influences of unpredictable weather condition and heterogenic soil characters even though proper adoption of local control. Results of an experiment can be expressed in different ways to make the clients to understand easily recordable output data viz., growth attributes, yield parameters and yield, laboratory analyses data like soil and crop nutrient status and quality parameters of the produce. Nutrient management studies should focus the efficiency of particular fertilizer nutrient over others, methods of fertilizer application, contribution of nutrients to crops from soil and fertilizer etc. Similarly, water management experiments would explain the water conveyance, application and storage efficiencies, suitability of method of irrigation, water saving techniques and water use efficiency of different crops as well as agronomic practices etc. In weed management experiments, the efficiency of particular herbicide in terms of controlling weeds, and increasing crop yields have to be expressed by various efficiency indices. Weed suppression ability of an intercrop can be explained by smothering efficiency.

Food prices have risen 6% in the last six months. But it is expected to rise further as expensive energy, squeezed supplies and volatile weather take a combined toll. The biggest factor pushing prices is the cost of producing and marketing crops. Several factors will make farming more expensive in the coming months. The first variable is weather. Preliminary forecasts by a few foreign and private Indian meteorologists say India could have a below-normal monsoon because a weather phenomenon called El Nino is warming the Pacific Ocean. El Nino usually affects monsoon winds headed for India. Forecasters say monsoon might arrive on time but could falter during August-September, especially in the north.

All over the world, when people get richer their life style change and they consume more animal protein, especially meat. We may add value by good genetics and know how in farm and feed management. There would be huge demand for poultry products and meat in coming years in India as per capita income of middle class people is gradually increasing and for that production of meat and meat products is required to be increased to meet the demand. Meat of goat, buffalo chicken are generally sold in India. Marketing of meat and meat products, chicken and poultry products such as eggs are the main challenges for the new farmers as there is no ready market in India. Recently there is huge demand of Chicken in Northern India. The initial problem faced by farmers is getting the special chicken feed for the different age groups. There is no well equipped dedicated slaughter house available in every city. New technology for animal slaughter is required so that all parts of animal are used properly without losing valuable protein. The idea should be to use innovated technology to optimize the profits in the chain.

Liquid milk is the cheapest form of milk whereas value added products like yoghurt and paneer, already popular in India are ways to earn a higher income with some raw materials. Farms should focus on dairy herd improvement, herd management etc. Milk and dairy products are always very helpful to farmers for a constant source of income besides their regular farm products. They do not required to expend extra for their feeding if the number of cattle are less. With slight extra care they can earn enough to meet their daily expenses. Cows, buffalo, all the milk giving animals are easy to care.

The first use of rubber was by the Olmecs, who centuries later passed on the knowledge of natural latex from the Hevea tree in 1600 BC to the ancient Mayans. They boiled the harvested latex to make a ball for a Mesoamerican ballgame.

Fats and oils are one of the five essential ingredients of human diet. The four others are protein, carbohydrates, minerals, and vitamins. In balanced diet, the requirement of oils and fats per person per day is around 35 gm. In India, the major source of oils and fats is of vegetable origin; butter from animal milk also serves as a fat, though. In the nine major oilseeds, which are groundnut, rapseed /mustered seed, soya been, seasam seeds, sun flower seed niger seed, castor seed and linseed, out of these   seven are essentially edible. Among these seven, by far the most important are groundnut,  rapeseed/mustard seed, and soya bean. These three edible oilseeds account for a little over 80% of-the-total production of nine oilseeds, which include even two non-edible oilseeds, namely castor seed and linseed. As a matter of fact, edible oilseeds as such contribute nearly 95% to the total production of all cultivated oilseeds together.