eChapters

Objectives
• Provide a comprehensive understanding of consonant sounds in English.
• Familiarize learners with the International Phonetic Alphabet (IPA) symbols for consonant sounds.
• Enhance pronunciation skills through the correct articulation of consonant sounds.
• Enable learners to distinguish between voiced and voiceless consonants
• Equip learners with practical examples to apply phonetic knowledge in speaking and listening effectively.
Introduction
Consonant sounds are an integral part of spoken English, contributing significantly to the clarity and intelligibility of speech. Unlike vowel sounds, consonants are produced with a degree of constriction or closure in the vocal tract, which modifies the airflow. These sounds can be categorized based on various parameters, such as their place of articulation, manner of articulation, and whether they are voiced or voiceless.
The International Phonetic Alphabet (IPA) provides a standardized set of symbols to represent these sounds, ensuring a consistent approach to learning pronunciation. Understanding consonant sounds and their IPA symbols allows learners to decode and produce words accurately, improving their overall communication skills.

Introduction

Market intelligence is a basic requirement for attaining global trade competitiveness in agriculture and allied sectors. In a free market economy, a commodity’s current price and expected future price have consequences on its future supply as the entrepreneur’s production plans are accordingly changed. Additionally market intelligence on non-price issues like changes in consumer perceptions, traceability and quality related issues of HACCP is also equally important. This can guide the farmers in deciding the quality and the quantity of a commodity to be produced for particular target market/market segment. Market analysis and quantity that is likely to be in demand and price forecasts for fish are important to producers for rational production planning and for processors/exporters for taking right marketing decisions. Domestic and international input suppliers, bankers, insurers and policy analysts need market intelligence to estimate the requirements of fishers at macro-level for their advance planning.

Grape cultivation is one of the most remunerative farming enterprises in India. Considered the “Food of Gods” by the ancients, the little juicy ball holds more mysteries than we can think of. Classified by biologists as a ‘true’ berry, it has fleshy insides all the way to the tiny seed, making it a strong powerhouse of nutrition and energy. As one of nature’s richest source of antioxidants, the grape is priceless in its nutritional value. In fact many dieticians believe that it helps lower the incidence of two of the deadliest diseases in the urban world- coronary disease and cancer. In its juice form, the grape is known to cleanse the liver and remove excess uric acid from the body. One interesting but little known fact is that grape seeds are healthier than the fruit itself. They contain powerful antioxidants serving to prevent premature ageing, disease and decay. Grapes, one of the most delicious fruits, are rich sources of vitamins A, C, and B6. In addition to this they contain essential minerals like potassium, calcium, iron, phosphorus and magnesium.

Dried Fruits and Pods

The enchanting beauty and usage of fresh pods or fruits need not end up with the season. They are dried and preserved for years. A colorful array of choice dried fruits are very popular in dried arrangements. There are numerous dried fruits and pods used in potpourri and dried flower arrangements.

“The reasonable man adapts himself to the world. The unreasonable man tries to adapt the world to himself. Therefore, all progress depends on the unreasonable man.”     
- George Bernard Shaw

Generating productive and sustainable employment for growing populations is a challenge faced by many developing countries in Asia. In India, the daunting numbers further compounds the task. Approximately 65% of the country’s billion plus population is below the age of 45. The Tenth Five-Year Plan (2002-2007) has estimated that India’s labour force will increase faster than the ability of the economy to create new working opportunities. The average growth rate of employment in India, which stayed above 2% per annum during the 80s and the early part of the 90s, fell to only 1.1% in the late 90s. The country is adding 2 million young people to the ranks of the unemployed every year. The Plan document estimates that open unemployment could be as high as 5% at the end of the Tenth Plan period, from 2.8% at present. This is likely to entail tremendous costs, including social unrest and isolation. India’s planners have set the country a goal to create 100 million employment opportunities over the next 10 years.

Abstract

The aim of this work was to reduce the natural fermentation period of ‘idli’ from the conventional 14 hr to10 hr by adding underutilized okara for the preparation of ‘idli’. Black gram was partially substituted with soy residue okara in the ratio of (1:1). After 14 hr of natural fermentation, the pH and total acidity of control ‘idli’ batter was 4.55 and 0.68% and that of okara fortified ‘idli’ batter was 4.57 and 0.56%, respectively. The amount of CO₂ released by the control and okara fortified batter was 12.5% and 22.5% respectively. The viable count of yeast and mold, lactics and mesophilic bacteria in control and okara batter increased with time reaching 8.4 and 9.6, 8.2 and 7.5, and 8.6 and 9.2 log10 cfu/g, respectively at the end of 10 hr of natural fermentation. Okara fortified ‘idli’ was soft and spongy compared to control ‘idli’.

Introduction

Phytosterols, phytostanols and their esters are a group of steroid alcohols and esters that occur naturally in plants as nonsaponifiable fraction of plant oils. Phytosterols (including plant sterols and stanols) cannot be synthesized by humans, and all plant sterols and stanols in the human body therefore originate from the diet. They are known to have several bioactive qualities with possible implications for human health. Their properties for reducing blood cholesterol levels, as well as their other beneficial health effects, have been known for many years. It was recognized in the 1950s that plant sterols lower serum concentrations of cholesterol. Plant sterols might also protect against certain types of cancer such as colon, breast and prostate. Scholarly reviews have all confirmed the health benefits and safety of phytosterols.

People with high blood cholesterol levels are typically advised by health professionals to exercise and consume a diet high in fiber and low in saturated fats and cholesterol. Although these measures can reduce blood cholesterol, sometimes they don’t go far enough. Other cholesterol-lowering interventions may be needed, including cholesterol-lowering medicines or adding phytosterol esters to the diet. The primary phytosterols in the diet are sitosterol, stigmasterol, and campesterol and typical consumption of plant sterols is approximately 160 – 400 mg/day. The enrichment of foods with phytosterols is one of the recent developments in functional foods to enhance the cholesterol-lowering ability of traditional food products.

Introduction

It refers to all activities designed to identify materials that cannot be used directly in breeding programmes, and further to transfer these traits to an intermediate set of materials that breeders can use further in producing new varieties for farmers. It is a bridge between Genetic Resources and Crop Improvement. That is collaboration between germplasm curator and plant breeder.

Crosses between adapted and exotic materials, where different proportions of introgression are obtained and evaluated, have been denominated as semi exotic materials. That should be readily used in regular breeding programme for cultivar development.

Objectives of pre-breeding 8-10 Years • Improved germplasm and associated genetic knowledge that enhance resistance expression and diversity.

• Reduce genetic uniformity in crops through the use of a wider pool of genetic material to increase yield, resistance to pests and diseases, and other quality traits.

• Identification of desirable traits/genes and their subsequent transfer into a suitable set of parents for further selection.

• Improved parental stocks which can be readily utilized within breeding programs and improved selection methodologies.

• Identify potentially useful genes in a well-organized and documented gene bank Designing strategies that lead to development of an improved germplasm that are ready to use in varietal development.

Introduction

In the past, when television sets entered almost every household and there was a set of TV channels that broadcasted news, daily soaps, songs, etc., a channel named "Discovery" entered the market and soon became very popular among all age groups due to the scientific documentaries that it broadcasted and soon enough took over the market. It's obvious to the eyes that they created something unique, innovative, and possessing utility. The success behind the TV channel was that it tapped the uncontested market and hence had no other channel of its kind to compete with. They created a new niche, and based on this, they generated huge profits, success, and popularity. This strategy is very famous today in the name of the “Blue Ocean Strategy” introduced by Kim and Mauborgne (2005). The same strategy has immense potential in alleviating the agripreneurial ventures wherein the greater homogeneity of the products brings in an issue of increased competition. Hence, being creative and innovative on the part of entrepreneurs can open greater avenues for new products in the market, wherein the new product may benefit from the uncontesting environment in the market.

Introduction

The term geographic information systems (GIS) has come to mean, variously, an industry, a product, a technology, and a science. As such, the term invokes different perceptions dependent on whether the viewpoint is that of the software developer, the system marketer, the data provider, the application specialist, or the academic researcher, among others. A newcomer to the field is likely to be bewildered by the multiple uses of the same term, or, seen alternatively, different definitions of the same term. For instance some find it distasteful to use of the conventional acronym GIS and prefer Geospatial Technology. With all the variety of perceptions predicting the future of GIS is a cumbersome business. The most certain inference we can gain from the available trends is, it is growing and is poised for further growth. Geotechnology along with Nanotechnology and Biotechnology is considered as of the three most promising growth industries for the near future.

In post-harvest management of horticultural crops, post-harvest treatments play an important role in maintaining the quality and enhancing the shelf life. There are number of treatments viz non-chemical, chemical and biological treatments which are being used commercially depending on the requirement of trade. Fresh fruits are living tissues subject to continuous change after harvest. Some changes are desirable from consumer point of view but most are not. Post-harvest changes in fresh fruit cannot be stopped, but these can be slowed down within certain limits to enhance the shelf life of fruits
 
1. Low Temperature Treatment

Pre-cooling: Pre-cooling refers to the rapid removal of field heat from freshly harvested fruits in order to slow ripening and reduce the deterioration prior to storage and transportation. The major effect of pre-cooling consists in reducing respiration rate, retarding the growth of decay organisms and reduces wilting and shrivelling, since transpiration and evaporation occur more slowly at low temperature. The harvesting of many perishable crops is done at evening or early morning to avoid excessive field heat.

Abstract

Rice is the most produced and consumed source of stable food in J andK, and is excellent in genetic diversity. Rice production is the principal activity and a major source of income for the State. Traditional rice varieties have an enhancing potential in wide range of nutraceutical and functional foods. Besides possessing medicinal and nutritional properties, the by-products generated from these rice varieties in various post harvest operations are equally valuable. Traditional healers and local farmers have been using these traditional varieties in ayurveda and in curing of various kinds of ailments, such as cooling the body in ayurvedic treatments, improving vocal clarity, curing of boils, swellings and skin blemishes. Extracts of brown rice are also used as energy drink in individuals, patients and in treatment of chronic gastric problems, jaundice, dysenteric complaints and to increase lactation and nutrition to Childs. Sticky glutinous rice has been reported in treatment of stomach upsets, nausea, heart-burn and indigestion. Brown rice extracts have been reported in treatments of breast and stomach cancer and warts.

Introduction

Foods and nutrients play a vital role in normal functioning of the body. They are helpful in maintaining the health of the individual and in reducing the risk of various diseases. Nutraceuticals and functional foods are broad terms describing “a food (or part of a food) that provides medical or health benefits, including the prevention and/or treatment of a disease”. Nutraceuticals hold promise in clinical therapy as they have the potential to significantly reduce the risk of side effects associated with chemotherapy along with reducing the global health care cost. Food provides not only essential nutrients needed for life but also other bioactive compounds for health promotion and disease prevention. Consumption of fruit and vegetables, as well as grains, has been strongly associated with reduced risk of cardiovascular disease, cancer, diabetes, Alzheimer disease, cataracts, and age-related functional decline. A change in dietary behavior such as increasing consumption of fruit, vegetables, and grains is a practical strategy for significantly reducing the incidence of chronic diseases.

Functional foods that contain significant amounts of bioactive components may provide desirable health benefits beyond basic nutrition and play important roles in the prevention of chronic diseases. The key question is whether a purified phytochemical has the same health benefit as does the whole food or mixture of foods in which the phytochemical is present. Technological progress in manipulating plant metabolism and metabolites, combined with the explosive growth of the “functional food” industry has led to many attempts to enhance the concentration of these health-promoting compounds in specific plant-based foods . “Functional foods” are foods that, by virtue of physiologically active components, provide a health benefit beyond basic nutrition”. Functional/medicinal food is a category of botanical therapeutic available at the grocery store, which can be decrypted as “food engineered or supplemented to provide health benefits”. Thus, the future of plant-based functional foods seems bright and, as a result, grocery and drug stores might eventually look very similar. Optimization of composition of fruits and vegetables would be a very cost-effective method of disease prevention, since diet-induced health improvements would not carry any added costs for the health sector.

Organic certification is the procedure by which the accredited certification Body by way of a Scope Certificate assures that the production or processing system of the operator has been methodically assessed and conforms to the specified requirements as envisaged in the National Programme for Organic Production (NPOP).

The NPOP provides for Standards for organic production, systems, criteria and procedure for accreditation of Certification Bodies, the National (India Organic) Logo and the regulations governing its use. The standards and procedures have been formulated in harmony with other International Standards regulating import and export of organic products.

Introduction

The total Livestock population is 535.78 million in the country showing an increase of 4.6 % over Livestock census-2012. Total Bovine population (Cattle, Buffalo, Mithun and Yak) is 302.79 million in 2019 which shows an increase of above 1% over the previous census. The total number of cattle in the country in 2019 is 192.49 million showing an increase of 0.8% over the previous census. The female cattle (Cow population) is 145.12 million, increased by 18 % over the previous census (2012). The exotic/cross bred population in India is 50.42 million. Indigenous /non destript female population has increased by 10% in 2019 as compared to previous census. The population of the total exotic/ crossbred cattle has increased by 26.9% as compared to previous census. However, the pace of decline of indigenous/non-descript cattle population during 2012-2019 is much lesser than as compared to the 2007-12 which was about 9%. The buffalo in the country is 109.85 million showing an increase of 6.0% over the previous census. The sheep population in the country is 74.26 million in 2019, increased by 14.1% over the previous census. The goat population in the country in 2019 is 148.88 million showing an increase of 10.1 % over the previous census. The total pigs in the country is 9.06 million in the country census, decline by 12.03% over the previous census. The other livestock including Mithun, Yak, Horses, Ponies, Mule, Donkeys, Camel together contribute around 0.23% of the total livestock and their total count is 1.24 million.

National Rural Employment Programme (NREP)

The NREP was launched in October, 1980 and became a regular Plan programme from April, 1981. The programme was expected to generate additional gainful employment in the rural areas, to the extent of 300-400 million mandays per annum, create durable community assets, and improve nutritional status and living standards of the poor.

An outlay of Rs. 1620 crores was provided under this Programme, out of which the outlay from 1980-81 onwards (Rs. 1280 crores) was to be shared equally between the Centre and the States.

India is the second-largest producer of vegetables in the world (FAO, 2021). Its diverse soil and climate condition provides ample opportunity to grow a variety of crops (be it tropical, semi-temperate, or temperate type). Vegetables form a significant part of the total agricultural production of the country. India grows vegetables in an area of 10.86 mha with annual production of 200 million tonnes (NHB, 2021). Vegetables alone contribute 66.97 % of the total horticultural production (341.63 million tonnes). During 2021-22, India exported vegetables worth Rs. 5,745.54 crore. The growth in vegetable production is largely due to an increase in productivity of average productivity is 18.18 tonnes per hectare, The increase in productivity has led to improved per caput availability of over 250g.

Research methodology is a way of explaining how a researcher intends to carry out their research. It’s a logical, systematic plan to resolve a research problem. A methodology details a researcher’s approach to the research to ensure reliable, valid results that address their aims and objectives. It encompasses what data they’re going to collect and where from, as well as how it’s being collected and analyzed. The deliberation on the methodology has been made to understand the concept, methods and techniques which are utilized to design the study, collection of information, analysis of data and interpretation of the f indings for the revelation of truths and formulation of theories. This chapter deals with the method and procedure used in the study and consists of eight main parts

• Locale of research

• Pilot study.

• Sampling Design.

• Empirical measurement of the Independent and Dependent variable

• Preparation of interview Schedule.

Introduction

Famous French postmodern philosopher Jean Baudrillard commented on information once. “Information can tell us everything. It has all the answers. But they are answers to questions we have not asked, and which doubtless don’t even arise.” This seemingly paradox observation fits contemporary Internet age perfectly. Internet is a vast repository of information of all kinds and is bursting on its seams. The seeker needs to search with monumental grit and determination to have a full handle on the range of information available for any particular search. A search string for GIS returns more than 1185000 results, in a mere 0.26 seconds. Recommending a comprehensive resource list is not possible as new material gets continually added by way of additions and updates. However for a beginner the list given below will be handy. The flip side is GIS has innumerable resources and a broad range of content. Software vendors, organizations, individuals, universities and companies have provided a wealth of information. The readers are exhorted to make use of the materials to improve their understanding of the subject.

Abstract

Apple productivity of Himachal Pradesh with effect from 1995 to 2004 varied from 6.99 t/ha to 0.82 t/ha.  Climatic variables such as effective chill units (ECU) and growing degree hours (GDHoC) were estimated at different stages of dormancy and their relationships with productivity was studied. The duration of rest period had negative correlation (r = -0.716) indicating that the increase in the rest period duration decreased the productivity in the corresponding year.  ECU accumulations during peak winters had significant positive correlation (r =+0.642).  However, the GDHoC accumulations during rest period  (r = -0.679) and peak winters (r = -0.771) had significant negative correlation. During the period of rest completion to full bloom, the GDHoC accumulations showed significant positive correlation with productivity (r =+0.645). Total snowfall recorded during winters was also significantly correlated. However, no significant correlations were observed with respect to rains and productivity of apple