eChapters

Introduction

Pedagogy in higher education is often referred to as activities of educating, instructing or teaching to impart knowledge and skills (Diaz, 2013). With the onset of the Covid-19 pandemic in the year 2020, instructors worldwide faced a challenge in maintaining the teaching pedagogy suited to the online teaching environments. Many instructors with no prior experience teaching online started developing new approaches to solve the challenges in a changing landscape. The main challenges to solve was concerning creating favourable learning experiences, creating engaging classroom experiences, and meeting the expectations of all the students in the online environment (Teachonline, 2020). The internet has provided a wide range of opportunities, leading to uninterrupted education through various conferencing platforms. Since the year 2000, the proliferation of Web 2.0 was tested in the field of education with several tools such as blogs, wiki articles and use of social media channels. Web 2.0 provided increasing scope to the teachers and students to create, edit and share content which is appealing to the learners. Currently, we have entered the Web 3.0 era in which the technologies can be customized to enhance the learning environment for better facilitation of learning needs.

Introduction

Education as a process of development deals with three majors teaching, training and instruction. Its objective being to help students to achieve their highest potential and individual development which they are capable. Education needs to be tailored meaning to ensure that the information is relevant. Attitude, Knowledge and Skill “each one of them, with its inner components, prepares students to acquire and obtain different characters as means to produce a professional” Yang et al. (2015). Education is a field which is continuously growing from since long and is still growing through a phase of continuous change. To this fast changing world of higher education we need to adapt and adopt the changing environment to meet the circumstances posed by ICT. The educationists and students in particular have witnessed a tremendous change due to the changes brought in by ICT. ICT is what regarded as the efficient management of information, fostering the development of 21st century. The learner in today’s world is so much driven by technology that only traditional method of teaching does not bring satisfaction. Today, ICT is nothing but a blend of both which is yielding and having a good impact on the education scenario. ICT applications are undoubtedly improving the education system in all aspects. Escueta et al. (2017) the educational landscape has been indelibly altered over the past two decades by technological innovation.

The present research focuses on studying the Entrepreneurial Communication of Farmer Producer Organization (FPO) Members: The Process, Impact, and Innovation. The study was conducted in selected blocks of West Bengal, with a comparative analysis being carried out.

Fifteen Farmer Producer Organizations (FPOs) located in Uttar Dinajpur and Nadia districts of West Bengal were chosen. To ensure a comprehensive understanding of the research area, a pilot study was conducted to explore the geographical landscape, understand the local population, assess relevant institutions, analyze communication channels, and evaluate the extension systems.

With the help of CBBO, an exhaustive list of FPOs was prepared to ensure a representative sample. From this list, a random sampling method was employed to select seventy-five respondents for the study. Primary data were collected using structured interview schedules conducted through personal interviews.

The main objective of this research is to gain valuable insights into the entrepreneurial communication practices of Farmer Producer Organization (FPO) members and assess their impact on entrepreneurship. Additionally, the study aims to explore potential avenues for innovation within FPOs. By conducting a comparative analysis of various FPOs in West Bengal, this research seeks to shed light on their communication processes, effectiveness, and contributions to the overall entrepreneurial ecosystem. The findings of this study have the potential to significantly enhance entrepreneurial communication practices within FPOs, promoting innovation and facilitating the growth of agricultural entrepreneurship in the region of West Bengal.

Abstract
Small-scale farming in India, particularly through organic and innovative methods, demonstrates significant profitability potential, as evidenced by success stories in Haryana. Ramesh Chander Dagar from Akbarpur Barota earns Rs. 10 lakh annually from one hectare through integrated organic farming, leveraging solar power, greenhouses, and beekeeping. Anil Kumar in Kalri Nanhera generates Rs. 6-7 lakh per annum from a one-acre polyhouse cultivating Gerbera flowers, supported by government subsidies and niche branding under "Batan Farm." Uday Veer Singh Rana’s honey processing unit in Karnal yields Rs. 15 lakh profit from Rs. 80 lakh sales, utilizing strategic door-to-door marketing. Shemsher Rana’s polyhouse cucumber cultivation in Panipat nets Rs. 25 lakh from Rs. 60-70 lakh sales, capitalizing on high-demand markets like Azadpur Mandi. Pankaj Yadav’s Natura Greentech nursery in Gurgaon earns Rs. 5-8 lakh annually through online sales on platforms like Flipkart, offering ornamental plants and aftercare services. These cases highlight how organic farming, polyhouse cultivation, and innovative agri-ventures can transform small farms into profitable enterprises, fostering rural economic growth.
Keywords: Organic Farming, Agri-preneurship, Small Farms, Polyhouse Cultivation, Nursery Business, Profitability, Haryana, Integrated Farming, Beekeeping, Online Sales

Abstract
North East Region of India is gifted with rich natural resources. The region is home for many flora and fauna. The abundant natural resources and rich culture of the states in the region has potential to promote varied Entrepreneurial ventures. Despite the difference in culture and dialects, the eight states stay together as one with love and peace. For this, the region is also known as “The land of Seven Sisters and One Brother”. Even though the region is gifted with abundant natural resources, the people are not still able to reap the potential benefits of it. The region faced low production, poor infrastructure & connectivity and unemployment which threaten the young generations of the region. Entrepreneurial start-ups in
 agricultural ventures is the suitable promising way to solve these problems so as to harness its potential benefits and to bring development in the livelihood of its people of the region.
Keywords: North East Region, Entrepreneurial Start-ups, Natural Resources, Livelihood

Since its founding in the early 2000s, Scopus - which describes itself as a “source-neutral abstract and citation database curated by independent subjectmatter experts” — has been recognized as one of the top research indexes. At the time of writing this blog post, Scopus includes over 25,100 titles from 5,000 publishers, spanning 240 academic disciplines - with a staggering 76.8 million core records. Scopus encompasses research across scholarly disciplines but consists primarily of science and technology articles (Fig. 4.1).
There are many benefits to having journals added to the Scopus database. In addition to its extensive content coverage encompassing virtually all subjects, Scopus is known for its high level of academic rigor, including an annual journal re-evaluation process, which it requires as “an incentive for journals to maintain their high content quality.”
Scopus also provides a wide range of metrics for indexed content, including
• Journal-level metrics such as Citescore, which both publishes an annual impact score and gives monthly updates on how things are currently shaping up for each of the indexed titles via the CiteScore Tracker
• Article-level metrics such as PlumX, which analyzes how readers are responding to content in the broader online context (i.e., via tweets, blogs, Wikipedia references, etc.)
• Author-level metrics such as the h-index, which aims to provide an objective measure of the overall impact of individual authors’ publication histories.

Increased importance of research publications, impact factor and citations as metrics in evaluating science and assessing the quality of research is driving unethical practices too in research and publications. Adding to that, limited access to research publications, exuberant subscription charges, heavy article processing charges and several other transboundary science and technology issues are further dividing the scientific community which is severely impacting the progress of the Nation (Pathak, 2025). The National Academy of Agricultural Sciences (NAAS) journal rating system serves as a cornerstone for researchers in India, particularly in the domain of agricultural sciences. Its significance lies in providing an accessible and systematic framework for evaluating the quality and relevance of academic journals. This chapter explores avenues for enhancing the NAAS journal rating methodologies to ensure greater accuracy, inclusivity, and ethical rigor in the assessment process. By integrating global best practices, incorporating diverse metrics, and addressing emerging challenges in the academic publishing landscape, the proposed framework aims to make NAAS ratings more robust and globally competitive. To enable universal access to scholarly scientific literature, under Aatmanirbhar Bharat it would be appropriate to strengthen our own Indian Journals to compete globally in the long run. In this regard, NAAS rating of Agri-journals has been a progressive step and NAAS should continue to upgrade its evaluation mechanism. The Professional Association of Agricultural Societies (PAAS) and NAAS partnership in upgrading of publications in Indian society journals should be encouraged.

In the world of academic publishing, Article Processing Charges (APCs) have emerged as a significant barrier, particularly for researchers from countries with limited resources like India. These charges, often levied by open-access journals to cover the costs of peer review, editing, and dissemination, have created a financial divide that impedes equitable access to scholarly communication. This chapter delves into the multifaceted challenges posed by APCs and outlines potential solutions to address the inequities they perpetuate (Fig. 6.1).
6.1. The Burden of Article Processing Charges
The financial burden of APCs is disproportionately felt by researchers in developing nations. Many prestigious open-access journals charge APCs ranging from $1,000 to $5,000 or more per article. For researchers in high-income countries, these charges might be manageable, supported by robust institutional funding or grants. However, for their counterparts in countries like India, where research funding is limited and often tied to modest institutional budgets, such costs are prohibitive. The disparity in income and currency exchange rates further amplifies this challenge. A charge of $2,000, for instance, could equate to several months’ salary for a researcher in India, compared to a fraction of that amount for a researcher in the United States or Europe.

In the evolving landscape of agricultural sciences, integrative research models have emerged as a cornerstone for addressing complex, multifaceted challenges. These models bridge the gap between theoretical frameworks and their practical applications, ensuring that innovations are not just conceptual but also actionable and impactful. This chapter delves into the essence of integrative research models, highlighting their significance, successful case studies, and strategies to foster their adoption and effectiveness in agricultural progress.
8.1. The Need for Integrative Research Models
Agriculture today is at the nexus of critical global challenges, including climate change, food security, biodiversity loss, and resource scarcity. Traditional, siloed research approaches often fall short in addressing these interconnected issues. Integrative research models offer a paradigm shift by combining insights from diverse disciplines such as agronomy, ecology, economics, data science, and social sciences. This approach not only enhances the depth of understanding but also ensures that solutions are holistic and sustainable (Fig. 8.1).
One of the primary drivers for adopting integrative research models is the increasing complexity of agricultural systems. Modern agriculture is no longer

Global agricultural research, an essential field in ensuring food security and sustainable development, is heavily influenced by the academic and publishing ecosystems in Europe and North America. This chapter examines the challenges faced by researchers from developing regions, focusing on limited representation in editorial boards, barriers to accessing high-impact journals, and the overarching dominance of Western institutions (Fig. 9.1).
These issues underscore the need for greater inclusivity and recognition of regional expertise to foster a more equitable global research landscape.
9.1. Dominance of Europe and North America in Agricultural Research
Publishing
The dominance of Europe and North America in agricultural research publishing is evident from the distribution of international journals in agriculture and allied disciplines. Approximately 75% of these journals originate from these regions. Breaking this down further:
• Europe accounts for 43.6% of international journals, with leading contributors including the United Kingdom (14.1%), the Netherlands (8.5%), Germany (6.2%), France (4.3%), Italy (3.5%), and other European countries (7.0%).
• North America contributes 31.4%, with the United States alone publishing 28.5% and Canada accounting for 2.9%.

The credibility of academic publishing hinges significantly on the integrity of journal rating systems. These systems, designed to evaluate and rank academic journals based on various metrics, play a pivotal role in shaping research priorities, funding allocations, and academic career trajectories. However, despite their importance, many journal rating systems are criticized for lacking transparency and ethical rigor (Fig. 10.1).
This chapter explores these shortcomings, focusing on potential biases embedded in current systems and proposing solutions to enhance their transparency and fairness.
10.1. Role of Journal Rating Systems in Academic Publishing
Journal rating systems serve as gatekeepers in the academic publishing ecosystem. They influence where researchers choose to publish their work, how institutions evaluate scholarly output, and how funding agencies allocate resources. Metrics such as impact factor, h-index, and SCImago Journal Rank (SJR) are commonly used to rank journals. These metrics, while useful, often reduce the multifaceted nature of scholarly impact into single numerical values, potentially oversimplifying and distorting the evaluation process. The reliance on these metrics creates a feedback loop wherein highly ranked journals attract more submissions, increasing their citation counts and reinforcing their dominance. This system can marginalize smaller or niche journals that publish

Predatory journals undermine the integrity of academic publishing by charging exorbitant fees without providing rigorous peer review. These deceptive entities exploit the academic community, especially targeting early-career researchers, those from underfunded institutions, and scholars in developing countries. By prioritizing profit over quality, predatory journals erode trust in the research ecosystem, dilute scientific knowledge, and tarnish the reputation of genuine academic endeavors (Fig. 11.1).
This chapter delves into the multifaceted challenges posed by predatory journals and outlines comprehensive strategies for researchers, institutions, and policymakers to combat their pernicious effects.
11.1. Understanding Predatory Journals
Predatory journals are characterized by their lack of transparency, absence of editorial rigor, and aggressive solicitation of authors. They often masquerade as legitimate open-access journals but fail to adhere to the ethical standards of scholarly publishing. Unlike reputable journals, which uphold rigorous peer-review processes to ensure the validity and originality of research, predatory journals accept articles with minimal or no scrutiny. This results in the dissemination of low-quality or even fraudulent research, undermining the credibility of academic literature.
Several red flags can help researchers identify predatory journals. These include:

National journals play a crucial role in the dissemination of regionally relevant research, particularly in specialized fields such as agricultural sciences. These journals act as accessible platforms for researchers, practitioners, and policymakers to share findings, innovations, and solutions tailored to local contexts. Strengthening national journals is essential for fostering knowledge exchange, promoting inclusivity in scientific communication, and addressing the unique challenges faced by different regions (Fig. 12.1).
This chapter explores strategies for improving the quality, visibility, and credibility of national journals, with examples from countries across the globe, including those outside North America and Europe. Case studies of successful initiatives are included to illustrate best practices for empowering local publishing platforms, with a particular focus on non-English publications.
12.1. The Importance of National Journals in Agricultural Sciences
Agricultural sciences are inherently context-dependent. Local factors such as climate, soil type, cropping systems, and socioeconomic conditions influence the challenges faced by farmers and the solutions that are most effective. National journals provide a vital medium for addressing these region-specific issues, enabling researchers to publish studies that may not align with the broader focus of international journals. Furthermore, these journals often cater to the immediate needs of local policymakers, extension workers, and educators, ensuring that research findings are translated into actionable outcomes.

Abstract

India is the prevalent prime producer of moringa [drumstick] with an annual production of 2.2 million tonnes of tender fruits from an area of 38,000 ha. Among the states, Andhra Pradesh leads in both area and production [15,665 ha] followed by Karnataka [10,280 ha] and Tamil Nadu [7,408 ha]. In other states, it occupies an area of 4,613 ha. Tamil Nadu is the pioneering state in so much as it has varied genotypes from diversified geographical areas, as well as introductions from Sir Lanka. Farmers found that growing moringa crops during summer season was remunerative. Thus, moringa gained a foothold as a summer vegetable. Its unique flavour and aroma became very popular. For South Indian any meal without moringa and pulses is considered incomplete. The demand for the moringa pod also increased due to increased urban settlements and migration of people to urban colonies. Based on the significance of moringa in the human diet this study might more viable with the specific objectives of to assessing the marketing strategies for promotion Periyakulam annual moringa seeds in Tamil Nadu.

Introduction

As global temperatures rise and extreme weather events become more frequent, the agricultural sector faces escalating challenges. The need for climate-resilient agriculture has never been more urgent. This chapter embarks on a journey to unravel the intricacies of adapting farming practices to changing weather patterns. It explores the multifaceted nature of climate change impacts on agriculture, emphasizing the importance of sustainable and resilient solutions.

Understanding Climate Change And Agriculture

The chapter begins by elucidating the current state of climate change and its specific implications for agriculture. It highlights shifts in temperature, altered precipitation patterns, and the increasing frequency of extreme weather events, underscoring the urgency for proactive adaptation measures.

Introduction

Mushrooms are very nutritious products that can be generated from lignocellulosic waste materials; and are in rich in crude fibrend protein. In fact, mushrooms also contain low fat, low calories and good vitamins. In addition, many mushrooms possess multi-functional medicinal properties. Edible mushrooms once called the “food of the gods” and still treated as a garnish or delicacy can be taken regularly as part of the human diet or be treated as healthy food or as functional food. The extractable products from medicinal mushrooms, designed to supplement the human diet not as regular food, but as the enhancement of health and fitness, can be classified into the category of dietary supplements/mushroom nutriceuticals (Chang and Buswell, 1996).

Abstract

This paper illustrates the summary of work by different groups on the potential for agribusiness and marketing research by agricultural economists over the past decade. Methodology to establish research priorities in agribusiness and marketing are reviewed. This review leads to a consideration of the agribusiness research issues including the funding sources, identifying users of agribusiness research, data needs, and limitations of agribusiness research programs. This paper also presents a potpourri of  suggested research initiatives in agribusiness research for agricultural economists. Research in these areas may be difficult for a number of reasons including, decreased reliance on economic theory as the soleparadigm, providing competitive advantage to a single agribusiness firm while balancing public and private needs, funding sources, and data confidentiality. Recommendations for outlets for academic research are presented.

Cut flowers have become an important segment of modern commercial floriculture because of their high economic value, domestic demand, export potential and employment-generating capacity. This chapter introduces the importance and scope of cut flower production in India and internationally. It examines the economic, social, employment and export significance of flowers and discusses major commercially cultivated crops such as rose, chrysanthemum, gerbera, gladiolus, carnation, lily, orchid, anthurium and tuberose. The chapter also identifies production constraints including labour, infrastructure, cold-chain limitations and market fluctuations, while highlighting opportunities arising from protected cultivation, precision farming, technology, exports and increasing consumer demand.

Abstract

This chapter examines how agricultural credit is a vital input for all agricultural development programmes. Private moneylenders used to be the main source of agricultural credit. However, this source was insufficient, costly and oppressive. To overcome this, a multi-agency approach involving cooperatives, commercial banks and regional rural banks has been adopted to provide cheaper, timely and adequate credit to farmers.

Indian agriculture – the back bone of our economy accounts for about 65 per cent of the country’s employment and 20 per cent the total export earnings. Despite a drastic increase in the food grains production during the last five decades, the profit margins of farmers particularly small and medium farmers has declined due to certain serious problems like declining water table, deterioration in soil health, outbreaks of new pests diseases and weeds, and environmental pollution etc. With the globalization of market, the farmers will have to change themselves from mere producers’ in the domestic markets to producer cum seller in a wider market sense in order to best realize the returns for his investments, risks and efforts. Now the focus should be on high quality produce, low cost of production and high productivity.