eChapters

Intellectual property (IP) refers to creations of the human mind, such as inventions, literary and artistic works, symbols, names, images, and designs, which are protected by law. The protection of intellectual property is essential for promoting innovation, creativity, and economic growth. In order to ensure effective protection of intellectual property rights, various governing bodies, organizations, agreements, and treaties have been established at national and international levels. These bodies are responsible for setting and enforcing standards and regulations related to IP, as well as facilitating cooperation and coordination among different countries and stakeholders. Some of the major international organizations and agreements that deal with intellectual property include the World Intellectual Property Organization (WIPO), The Agreement on Trade-Related Aspects of Intellectual Property Rights (TRIPS), and the Paris Convention for the Protection of Industrial Property. These organizations and agreements play a crucial role in creating a conducive environment for innovation, investment, and development, while at the same time ensuring fair and equitable access to intellectual property for all.

Abstract

Many obstacles hinder agriculture credit in rural regions: insufficient funding, failure to reach vulnerable rural residents, especially marginal and small farmers, and lack of local focus in agriculture credit distribution. India adopted a “Social and Development Banking” policy after nationalizing commercial banks in 1969. This policy aimed to solve some of these issues and boost the supply of formal credit to the agriculture sector. Rural communities would benefit from more loans at competitive interest rates due to this policy. In the 2000s, agriculture credit grew annually by 17.6%, much higher than the 2.6% growth rate in the 1990s. The increase in agriculture credit had three distinct features: indirect financing, a sharp rise in loans of Rs. 10 crore and above, and growing availability of agriculture credit through urban bank branches. The revival of agriculture lending in the 2000s mostly benefited small farmers and marginal farmers

Introduction

The most important function in the socioeconomic domain of India is played by agriculture, which is the foundation of the nation's economy. India's agriculture industry is vast, varied, and involves a lot of different players. With the use of Green Revolution technologies, it has become one of the most amazing success stories of the post-independence era. The Green Revolution enhanced rural welfare and allowed for food self-sufficiency, both of which boosted the Indian economy. In the framework of the Green Revolution, the National Agricultural Research System (NARS) played a crucial role. India boasts one of the world's biggest and most intricate agricultural research programs in terms of structure. The Imperial (now Indian) Council of Agricultural Research (ICAR) was established in 1929 on the advice of a Royal Commission on Agriculture, marking the culmination of a process that began in the 19th century and led to the creation of the current Indian agricultural research system [1].

The functioning of the agricultural sector, market dynamics, and policy consequences are all influenced by a complex web of interrelated components that make up agricultural economics dynamics. These dynamics shape the production, supply, demand, and competitiveness of agricultural products and involve the interactions between farmers, markets, technology, and government regulations [2],[5].

Introduction

Traditional Knowledge (TK) and Traditional Cultural Expressions (TCEs) are crucial intangible heritage passed down through generations in indigenous communities. TK encompasses indigenous knowledge, practices, and innovations related to cultural traditions, natural resources, and ecosystems, while TCEs are heritage artistic and literary expressions that embody traditional culture and knowledge. TK and TCEs are deeply embedded in the cultural heritage of indigenous communities, and play a vital role in preserving their identities, values, and beliefs. However, they are vulnerable to exploitation and misappropriation, which can lead to cultural loss and undermine the rights of indigenous peoples. Thus, it is crucial to involve indigenous communities in decision-making and protect their rights to safeguard and preserve the integrity of TK and TCEs.

Introduction

The term value chain was first used and popularized by Michael Porter in his book “Competitive Advantage: Creating and Sustaining Superior Performance” in 1985.

The value chain concept separates useful activities which allow the company as a whole to gain competitive advantage from the wasteful activities (which hinder the company from getting a lead in the market). Focusing on the value-creating activities could give the company many advantages. For example, the ability to charge higher prices; lower cost of manufacture; better brand image, faster response to threats or opportunities.

Organizations Indebtedness Towards Society

The organizations in the present world operate as an open system by having ongoing interactions with the society for their existence and effective functioning. There is an interdependence between corporations and societies and as such, company’s activities have a direct impact on the communities with which they work.  As a part of such interactions, the organizations use valuable resources of the society, for producing goods and services, which are exchanged with the customers for a profit margin. Due to these exchanges, the business organizations take away the profits reflecting the debt they owe to the society and the world.

“Only those who attempt the absurd can achieve the impossible.”

- Albert Einstein

Motivation– An inner state of need or desire that activates an individual to do something that will satisfy that need or desire.

The processes that are responsible for an individual’s intensity, direction and persistence of effort toward attaining a goal.

Key Elements

1. Intensity: how hard a person tries
2. Direction: toward the beneficial goal
3. Persistence: how long a person tries

Introduction

Entrepreneurship assimilates a very decisive dynamic dimension in a modified form through the globalisation progression into the Indian economic system. The core strength of economic development and economic growth in all underdeveloped and developing nations around the world is only due to the presence of entrepreneurial activity. A successful entrepreneurial approach plays a crucial role in the progress of industrial, manufacturing and service sectors and the development of agriculture. The government of most developing countries have invested much effort and resources in the past to enrich entrepreneurship (Oni and Daniya, 2012). According to a recent study, Saudi Arabia has been attempting to build a ten-year innovation and efforts entrepreneurship programme starting the year 2010. Similarly, in Malaysia, the government guided to set up of several technologies through the growth of technological know-how in entrepreneurship.

Biotechnology has the potential to revolutionize many aspects in our lives, from healthcare to agriculture. However, along with its benefits, it also poses significant risks to human health, environment, and ecology. Therefore, it is essential to establish biosafety regulations and risk assessment frameworks to promote safe and responsible use of biotechnology. This chapter compiled an overview of biotechnology, the importance of biosafety regulations and risk assessment, IPR protection, contaminants, risk analysis, risk management in laboratories and fields, biosafety concerns to human health, environment and ecology, biosafety at international and national levels, bioethics, and general principles.

Overview of Biotechnology and its Potential Benefits and Risks

Biotechnology refers to the use of living organisms or their components to develop products and processes for various fields such as healthcare, agriculture, and environmental remediation. Biotechnology applications include genetic engineering, bioremediation, biopharmaceuticals, and biobased products.

Concept of Review of Literatures

The Review of literature is a systematic, explicit, and reproducible method for identifying, evaluating, and synthesizing the existing body of completed and recorded work produced by researchers, scholars, and practitioners. The Review of literature is also a resource paper, which includes the current knowledge including substantive findings, as well as theoretical and methodological contributions to a particular topic. These are available mostly in academic and scholastic journals.

Review of literature provide the basics for research in nearly every academic f ield. The aim of review of literature is to highlight what has been done so far in the field of interest and how our findings are related to earlier research. The review of literature also indicates the following by providing referential inputs.

(i) Approaches

(ii) Methods

(iii) Variables used

(iv) Statistical procedure

(v) Expected results

(vi) Provides theoretical background to our study.

(vii) Helps justify how our findings are related to our body of knowledge in our field of research.

(viii) Establishes a link between what we propose to study and what has already been found. It helps us to refine our research methodology.

Introduction

India’s change in the economic environment and market-oriented economic reforms can be traced back to the 1990s which led to the growth of the country. There was a clear evident change from the condition it was in the 1970s when it was far behind the other Asian countries. The economic reforms brought by LPG (Liberalisation, Privatisation and Globalisation) model have affected not only international trade but also led to an increase in the competitiveness of the industries. But what triggered these economic reforms? Before 1990, India was in a severe economic crisis condition due to repeated policy failures. India was experiencing a huge fiscal and balance of payment deficit, a high inflation rate and a fall in foreign exchange reserves. This led to the sickening of the public sector units whose prime role was to bring a reduction in inequality and poverty. The self-reliance condition in India was not of much help as there was insignificant trade with the rest of the world. The crisis mainly depicted the mismanagement of the resources. In light of this, this chapter discusses the impact of the economic reforms on agri-enterprises.

In any social science research, it is hardly possible to conceptualize and perceive the data and interpret the data more accurately until and unless a clear understanding of the characteristics in the area and attitude or the behavior of people is at commending by the interpreter who intends to unveil an understanding of the implication and behavioral complexes of the individual who live in the area under reference and form a representative part of the larger community. The socio-demographic background of the local people in a rural setting has been critically administered in this section. A research setting is a surrounding in which input and elements of research are contextually imbibed, interactive and mutually contributive to the system performance. Research setting is immensely important in the sense because it is characterizing and influencing the interplays of different factors and components.

The physical, social, or experimental context in which research is carried out is referred to as the research setting. This context must be accurately described in a study publication because it may have a significant impact on the findings and how they are interpreted. For instance, in a paper describing the social behavior of chimpanzees, the authors may need to provide the following information about the research environment: where the chimpanzees were observed (in the wild or in captivity), the number of chimpanzees observed, and whether they belonged to the same social group, the geographic location, the time of study, the season/weather conditions, the availability of resources like food/water/shelter, and the presence of environmental factor.

Area of the Study

The present study was taken up in West Bengal. From West Bengal, District Uttar Diaper, Blocks Kaliyaganj, Villages Radhikapur was selected.

Introduction

The world of finance revolves around the management, generation, and analysis of money and investment opportunities. Financial professionals orchestrate a complex dance involving credit, borrowing, and various investment instruments like securities and stocks. This intricate choreography aims to fund present endeavours using a strategic allocation of anticipated future income. Since finance deals with the flow of money across time, grasping the time value of money is essential. Understanding interest rates and how they impact investments becomes paramount for making sound financial decisions that consider both present needs and future goals. This intricate web of concepts is what finance professionals navigate to ensure the optimal use of financial resources. Finance can be broadly divided into three types:

1. Public finance

2. Corporate finance

3. Personal finance

1. Public Finance: The government steps in to prevent the economy from going off track by managing how resources are distributed, income is shared fairly, and the economy remains stable. Taxes are the main way the government gets the money to fund these programs.

Introduction

The economic cycle, also known as the business cycle, refers to the fluctuating state of an economy characterized by periods of economic expansion and contraction. It involves the cyclical pattern of growth and decline in economic activity, impacting various indicators like gross domestic product (GDP), employment rates, interest rates, and consumer spending2. The economic cycle is a fundamental concept in economics that helps determine the overall state of an economy as it moves through four distinct stages: expansion, peak, contraction, and trough. Understanding the economic cycle is crucial for investors, businesses, and policymakers as it influences investment decisions, business strategies, and economic policies based on the prevailing stage of the cycle.

1. Expansion

The upswing of the business cycle towards a peak is called an economic expansion. An economic expansion is associated with: Firstly, an increase in production and output is a prominent feature of economic expansion. This uptick in production signifies growing economic activity, as businesses ramp up their operations to meet rising demand.

Introduction

Over the course of past decades India is one of the fastest growing economies of the world with a robust growth and transformations in its economy. In this journey subsidies played a crucial role in influencing market behaviour, support industries, address market failures, and achieve social and economic objectives of the country. Now what actually the economic subsidies are.

Subsidies are financial incentives provided by governments to individuals, businesses, or industries in the form of cash, grants, or tax breaks to influence economic behaviour and outcomes. They aim to correct market failures, promote specific industries, encourage production, and address economic challenges. Subsidies can be direct (cash payments) or indirect (tax breaks), benefiting recipients by reducing burdens or promoting certain actions. They are in the public interest, supporting social goods or economic policies.

The importance of subsidies lies in their ability to offset market failures and externalities, leading to greater economic efficiency. By providing financial aid, subsidies can stimulate production, increase supply, lower prices for consumers, and drive economic growth in targeted sectors. They play a crucial role in stabilizing economies, responding to economic shocks, and promoting long-term economic stability. Subsidies can also help governments address poverty, encourage investment in research and development, and support essential industries like agriculture, energy, and healthcare.

The present research had been conducted to study the Entrepreneurial communication and the process, factors and impact in Agricultural enterprise and allied sectors of selected block of West Bengal and in the end the comparison is made. The study had been conducted at villages Radhikapur from blocks Kaliyaganj of West Bengal. A pilot study was conducted to understand the area, its people, institution, communication and extension system of these states.

An exhaustive list of respondents was prepared critically with the help of some villagers. From the list, 75 respondents from the village were selected for the study through Systematic Random sampling method. The primary data were collected with the help of structured interview schedule by following the personal interview method. The secondary data were collected from our departmental library, internet, Department of Agriculture, West Bengal, Bidhan Chandra krishi Viswavidyalaya, etc. for establishing the conceptual framework of the study.

The general objective of the study is to estimate and analyze the “Entrepreneurial communication: The process, factors and impact in Agricultural enterprise and allied sectors of selected block of West Bengal” and the specific objectives are:

1) To study the present status of the entrepreneurial communication.

2) To measure the unique features entrepreneurial communication over the general communication.

3) To generate micro level policy implementation based on the empirical research.

4) To estimate intra and inter level of interaction among dependent variable and independent variable.

5) To isolate factors impactions on Entrepreneurial behavior.

7.1: Summary

19 Independent variables and 6 Dependent variables were selected for the study respectively and measured with the help of exact scales developed by previous social science researchers or by modifying the developed scale by structured interview schedule for requirement of the study.

Independent variables selected for the study are, Age (x1), Education (x2), No. of enterprise (x3), Year of enterprise (x4), Family size (x5),Average Family education (x6), Material possessed (x7), Size of land holding (x8), Size of homestead land (x9) No. of fragments (x10), Crop yield (x11), Cropping intensity (x12), Annual Income (x13), Family expenditure (x14), Marketed surplus (x15), Marketable surplus (x16), Family labor (x17), No. of male workers (x18) and No. of female workers (x19). The Dependent variables selected for the study are, cosmopo lite Farm enterprise information (y1), localite Farm enterprise information (y2), Information seeking and responding behavior (y3), Entrepreneurial communication behavior (y4), Economical communication (y5) and Transportation cost (y6).

The recent concept of intellectual property emerged in England in the 17^th & 18^th centuries. The term Intellectual Property came in use in the 19^th century and in the late 20^th century. As of now the Intellectual Property has occupied common position in the global legal systems. There are different forms of Intellectual property rights which include patents, copyright, industrial design, trademarks, plant variety rights, trade dress, geographical indications and in some jurisdictions trade secrets too

Verbal communication-definition and meaning-Verbal vs Oral communication - Types-Styles-Barriers to effective verbal communication

Meaning

Verbal communication takes place directly between the superiors and juniors in organizations and between farmers and extension functionaries in the field and is often known as face to face communication. It takes the form of talks, a public address, verbal discussions, telephonic talks, telecommunications and other forms such as audio-visual aids speeches and orders, holdings of meetings and conferences, lectures, social get-togethers, training sessions, public address systems, museums, counseling etc.

Definition

The Verbal Communication is a type of oral communication wherein the message is transmitted through the spoken words. Here the sender gives words to his feelings, thoughts, ideas and opinions and expresses them in the form of speeches, discussions, presentations, and conversations.

Verbal vs Oral communication

Verbal Communication - Oral: It consists of spoken messages which include exchange of ideas, questions or comments. Few examples of verbal (oral) communication are face-to-face conversations, group discussions, counselling, interview, radio, television, calls, etc. Man is the only privileged species which can use language. Language is mostly used in speech and writing comes later. Oral communication has much wide and acceptable use when compared to written communication. As a part of everyday life, in informal relations or formal organization, we communicate more orally than in writing. Oral communication is a building block of human relations. Without oral communication, any interaction is lifeless. Thus, its importance cannot be ignored.

Verbal Communication - Written: This type of verbal communication does not require speech or sound. Though technically, written communication is nonverbal, it falls under this category as it includes the use of words and language. Few examples of verbal (written) communication are books, letters, text, newspapers, etc.

Major International Treaties Related to IPR & TRIPS

There are different forms of intellectual property like Patents, Copyright, Trademarks, Industrial design, Plant Varieties etc. Various meeting and conventions were also convened for the protection in these intellectual properties at international level from time to time and to bring uniformity and coordination among member countries. These were reflected in different treaties, which are mentioned below. Among all these treaties/conventions the agreement on Trade related aspects of intellectual property rights (TRIPS), which runs under aegis of World Trade Organization is most influential, comprehensive and inclusive of all.

Research methodology is a detailed plan of investigation and the blue print of procedure for carrying out the research. In this chapter, discussion on the methodology has been made to understand the concepts, methods and techniques, which are utilized to design the study, collect information, analyzing data and interpreting the findings for revelation of truth and formulation of theories. The entire chapter has been broken up under following sub-heads for easy understanding:

1. Locale of research

2. Sampling design

3. Pilot study

4. Variables and their measurements

5. Methods of data collection

6. Statistical tools used for analysis of data

5.1: Locale of research

The present study has been conducted in a INDIA-BANGLADESH cross border village named Mitrapur in the state West Bengal. Villages from Haringhata block in Nadia District.