eChapters

1. Introduction

The Indian government’s New Education policy (NEP 2020) is apositive improvement in this covid-19 scourge. The main NEP for India happened in 1968, trailed by NEPs in 1986 and 2020 under Narendra Modi. India passed the NEP 2020 on July 29, 2020. It tries to reform education and make the countrymoretaught. K Kasturirangan, the previousheadofISRO, led- the NEP 2020 arrangement council. The decision Government of India vowed to modernise Indian schooling in it selection pronouncement (Saha Mushkan, 2020). Educationassumes a fundamental part in building a country; it chooses the nation’s future and its kin’s fate. The effect will be sturdy concerning the development and advancement of the stateandsubject. In this day and age, schooling is urgent. Pre-freedom and post-autonomy periods show the extension and progress Indian Government. It will alter the way India studies; this is the third correction to the instruction strategy. National education policy 2020 plans changes for all gatherings (Kalyani Pawan, 2020).

Introduction

In the modern corporate landscape, the Glass Ceiling remains an enduring challenge, obstructing the path to leadership positions for qualified individuals based on gender. This study embarks on a comprehensive analysis of the persistent gender discrimination inherent in leadership roles within corporations.

With a primary focus on measurement, analysis, and assessment, the study seeks to quantify the current prevalence of the Glass Ceiling, elucidate the strategies adopted by large corporations in addressing bias, and evaluate the influence of personal factors in accelerating this phenomenon.

Grounded in empirical data and a commitment to factual precision, this research aims to contribute substantially to the ongoing discourse on gender equality in leadership. By revisiting the Glass Ceiling, this paper endeavours to not only shed light on the existing disparities but also provide nuanced insights that can inform corporate policies and societal endeavours to dismantle barriers obstructing the equitable progression of individuals within the professional realm.

Structure of a business or legal framework

1. Sole proprietorship: A private company is a form where an individual is the exclusive proprietor of the business. It constitutes a straightforward setup where the owner is one person who manages the everyday operations of the company. In this case, the business is not regarded as an independent entity. Therefore, earnings and debts are merged into their personal accounts, which are assessed and taxed at the individual level.

Advantages of the sole proprietorship structure include

• Complete Control: As a sole proprietor, you have the right to make all business decisions and do not have to negotiate with other partners, managers or shareholders as in other structures.

• Easier Startup: The creation of a private company does not necessitate completing forms or remitting a state fee. This can ease the procedure and render it more affordable.

• Simple tax reporting: Because a business is not legally a separate entity, your income tax return includes the expenses and income of the business. As an added bonus, you can use business losses to offset your earned income, which can result in a higher taxable income.

• Privacy: Sole proprietors do not have to file annual reports with state or federal governments. Therefore, the company is not disclosed in the same way as in other structures.

Journal Citation Reports (JCR) and SCImago Journal Rank (SJR) are widely used metrics for evaluating journal impact. While JCR is based on Web of Science and emphasizes high-impact journals, SJR uses Scopus data, offering broader geographic and disciplinary coverage. This chapter evaluates their relative strengths and weaknesses, focusing on their applicability across disciplines and geographies. Multiple trends also impact research landscapes across the globe (Fig. 3.1).
Comprehensive tables provide a comparative overview of which metric is more suitable for various disciplines and global regions. The assessment of academic journals plays a critical role in research evaluation, academic promotions, and funding decisions. Two prominent journal-ranking systems, JCR and SJR, serve as benchmarks for these purposes. JCR, managed by Clarivate Analytics, primarily focuses on citation frequency over a two-year window. Conversely, SJR, developed by SCImago using Scopus data, incorporates a prestige-weighted citation approach over a three-year period (Fig. 3.2). Several of our Indian Scientific Journals are not covered by JCR. As more than 80 per cent Journals are from Europe and North America. The CLARIVATE covers only few Indian Journals most of which are published by Central Government Agencies

Research methodology is a detailed plan of investigation and the blue print of procedure for carrying out the research. In this chapter, discussion on the methodology has been made to understand the concepts, methods and techniques, which are utilized to design the study, collect information, analyzing data and interpreting the findings for revelation of truth and formulation of theories. The entire chapter has been broken up under following sub-heads for easy understanding:

1. Locale of research
2. Sampling design
3. Pilot study
4. Variables and their measurements
5. Methods of data collection
6. Statistical tools used for analysis of data

Abstract
Agricultural marketing is a critical component of the economy, influencing the livelihoods of farmers, the operations of traders, and the decisions of policymakers. However, challenges such as price volatility, inefficient supply chains, and inadequate integration of data impede its efficiency. This chapter explores the transformative role of data analytics in addressing these challenges, emphasizing its potential to enhance transparency, optimize decisions, and streamline processes. Traditional data sources, including market prices and production data, are contrasted with emerging sources like remote sensing, IoT, and social media, while the integration of big data characterized by volume, velocity, and variety is discussed. Analytical techniques such as descriptive, predictive, and prescriptive analytics are detailed for their applications in market trend analysis, price forecasting, and supply chain optimization. Advanced models, including ARIMA, LSTM, and Random Forest, are presented alongside market basket analysis to
demonstrate their utility in decision-making. The chapter further examines the role of analytics in decision support systems, market timing, and supply chain optimization while addressing challenges like data quality, integration issues, and adoption barriers. By providing a comprehensive framework for leveraging data analytics, this chapter serves as a valuable resource for researchers, practitioners, and policymakers seeking to revolutionize agricultural marketing.
Keywords: Agricultural Marketing, Data Analytics, Predictive Modeling, Supply Chain Optimization, Market Forecasting, Big Data.

Abstract

Human resource management (HRM) has experienced a strong evolution. It is necessary to evaluate the design and implementation of personnel policies in order to provide useful information to managers. The objective of HR Audit is to analyze and evaluate the HR policies and their level of fit with the firm’s strategy and the characteristics of human capital. A periodic and systematic audit is very important in order to check the effectiveness and proper implementation of various HR policies in the organization. This chapter will represent various sections where the HR audit can be carried out, what should be the task of auditors, what are the steps/processes that needs to be followed at the time of audit, and various tools for HR Audit and preparation of Audit Report to be used for future references. At the end of this chapter a case study has been presented in order to make the study more effective.

Co-operation and Mutual trust, are some of the most cherished values, as given by the Ancient Indian wisdom and is part of our Indian culture. There is a saying, “Many hands make light work.” It is only through mutual trust, cooperation and team spirit can there be all round progress and prosperity, and success for everyone concerned due to the synergistic effects of combined efforts.

ABSTRACT

This paper provides an overview on existing IP protection and registration systems of India and adds information culled from publicly available sources pertaining to modernization efforts of Government of India towards establishment of foolproof IP protection in accordance with international treaties, conventions and bilateral and multilateral agreements.

Kharif onion helps maintain supply and stabilize prices when stored rabi onions become scarce. Its production is nevertheless challenged by high temperature, excessive rainfall, humidity, unsuitable varieties and limited availability of quality seed. Onion is biennial for seed production and requires bulb production followed by replanting for flowering and seed formation. Its protandrous flowers encourage cross-pollination, making adequate isolation and pollinator activity essential. This chapter explains short-day varietal requirements, bulb selection, vernalization, isolation, field management, pollination, harvesting, seed processing and storage. Improved infrastructure, organized production and farmer training are required to ensure continuous supplies of genetically pure, high-quality kharif onion seed.

Accurate crop-yield forecasting supports food-security planning, resource allocation and farm decision-making. Yield is influenced by interacting factors such as weather, soil, irrigation, fertilizer and pesticide use, making reliable prediction challenging. This chapter presents an algorithmic framework using historical agricultural and environmental data. It covers cleaning, missing-value treatment, categorical encoding, normalization and feature extraction. Decision Tree, Gradient Boosting, AdaBoost and XGBoost regression models are evaluated individually and combined through soft voting. Performance is measured using standard prediction-error metrics. The case study demonstrates that ensemble modelling can improve accuracy and robustness, helping farmers and planners optimize inputs, anticipate production and strengthen agricultural productivity.

Meaning of Advertising

According to Concise Oxford Dictionary, the word to advertise means to make generally or publicly with a view to increasing sales. The word ‘advertising’ is derived from the Latin word ‘advertese’ which means ‘to turn (the mind) to’. Advertising means providing adequate knowledge about some special product/service/idea to potential consumers so that they are stimulated to buy it. Adequate knowledge about a product means to let people know the name of the product, its function, size, price and place of its availability. The organizations providing service or idea give information regarding where, how and on what conditions their service or idea can be made available and how the same can be helpful to the people. Today is the age of competition. Consumers buy commodities after careful consideration. Under the circumstances, manufacturers are faced with the problem of how to motivate the consumers to buy their product. To find a solution to this problem, manufacturers make use of advertising.

Introduction

In recent decades, economic reforms centred around liberalization, privatization, and globalization have emerged as fundamental drivers of economic transformation on a global scale. These reforms represent a departure from traditional state-centric economic models, emphasizing market-oriented approaches and greater integration into the global economy. This introduction sets the stage for a deeper exploration of the interconnectedness and impact of these reforms on economies worldwide, highlighting their significance in shaping the contemporary economic landscape.

Historical Background

During the 1980s, India found itself facing an economic crisis characterized by a gradual decline in its economy. By the decade's end in 1990, the country was plunged into a severe Balance of Payments (BOP) crisis. This crisis was caused by a mounting fiscal deficit and escalating overvaluation of the currency. Compounding matters, the invasion of Kuwait by Iraq occurred in the same year, triggering a significant spike in oil prices and a corresponding drop in remittances from Indian expatriate workers. The resultant increase in the cost of purchasing oil and the rapid decrease in net factor income from abroad exacerbated India's economic woes.

Rose is the world's most recognized cut flower and one of India's most important commercial floriculture crops. This chapter provides comprehensive information on rose origin, taxonomy, genetics, breeding, varieties and commercial types. It emphasizes greenhouse production, including temperature, humidity, light, carbon dioxide, greenhouse orientation, planting systems, pruning, training, fertigation and crop regulation. Major pests and diseases, harvesting stages, grading, postharvest treatment, vase life and yield are also covered. Modern greenhouse varieties and newly developed spray and standard roses demonstrate the diversity of cultivars available for premium markets. The chapter is particularly valuable for commercial and export-oriented rose production.

Cut greens are essential components of floral arrangements, providing structure, contrast, visual balance and supporting foliage around flowers. This chapter introduces commercially important cut foliage crops and explains their ornamental and economic significance. It covers species such as Adiantum, Aglaonema, Alocasia, Alpinia, Anthurium, Asparagus and Aspidistra, together with their cultivation requirements. Climate, shade, soil, irrigation, nutrition, weed management, pests and diseases are discussed along with harvesting, postharvest treatments, pulsing solutions and vase life. The chapter demonstrates how commercial cut-green production can complement flower enterprises and provide additional income opportunities for floriculture growers.

Physiological disorders are non-pathogenic abnormalities that reduce flower quality, yield, marketability and postharvest performance. This chapter explains the causes and symptoms of physiological disorders affecting important flower crops. Environmental stresses, nutritional imbalance, temperature, humidity, light, water, growth regulators, storage conditions and other factors are examined. Disorders associated with Alstroemeria, Anthurium, Carnation, Lilium, Heliconia, Zantedeschia and other crops are described. The chapter emphasizes identification, prevention and corrective management. Understanding these disorders is essential for maintaining uniform commercial production and avoiding economic losses, particularly under protected cultivation where environmental conditions can strongly influence flower development.

Concept of Review of Literatures

The Review of literature is a systematic, explicit, and reproducible method for identifying, evaluating, and synthesizing the existing body of completed and recorded work produced by researchers, scholars, and practitioners. The Review of literature is also a resource paper, which includes the current knowledge including substantive findings, as well as theoretical and methodological contributions to a particular topic. These are available mostly in academic and scholastic journals.

Review of literature provides the basics for research in nearly every academic f ield. The aim of review of literature is to highlight what has been done so far in the field of interest and how our findings are related to earlier research. The review of literature also indicates the following by providing referential inputs.

(i) Approaches

(ii) Methods

(iii) Variables used

(iv) Statistical procedure

(v) Expected results

Introduction

Having decided to become an agri-preneur, the next task is to decide what business to venture into, the product or range of products that shall be taken up for manufacture and in what quantity. This may sound simple, it is the hardest and the single most important decision one will take in this whole business of setting up a small-scale enterprise. As the old saying goes “well begun is half done”, and if the decision to select a product is right, basically enterprise will do well, if not there are likely to be troubles ahead. One of the reasons why many small scale units become “sick” is that no serious thought is given by the entrepreneur before starting the unit on whether there is reasonable chance of succeeding in the product selected.

Even after one has taken a correct decision, all sorts of things can happen and upset the plans, but in such cases, one can retrieve the situation, provided the product selected is intrinsically sound. There could be factors beyond control and one must be prepared to face them.

Abstract

The growth story of any economy depends upon availability of financial services; finance is the life blood of economy and financial system work like the heart of the economy to ensure availability of finance. Efficient mobilization of household saving and effective allocation to the growing credit requirement of the economy helps in sustainable development of the country. Government RBI and banking sectors are making tremendous effort to bring every section of the country into the mainstream financial system. Still there exists a significant gap between the growth expectations and the ground realities in context of ‘mobilization and utilization of funds’ that support inclusive growth of the country. There is also a significant disparity among the people of rural and urban area in availing the services of the financial system. There is a need of effective tools to bridge the gap and bring in every section of people from all parts whether rural or urban to take part in the mainstream financial activities. Mobile technology can act as a tool to develop a platform which helps us to extend the financial services in remote areas. Technology intervention helps banks to reduce their cost, to increase customer reach ability and in better management of business risk. E-wallet can be a good platform to penetrate the financial services.

Introduction

Microbial inoculants are “microorganisms that are added to soils or plant surfaces to promote plant growth and health”. These microorganisms include bacteria, fungi, and other microorganisms that have beneficial effects on plants. They have been used in agriculture for many years to improve plant growth and health. They can be used in various ways, including in seed treatments, soil inoculation, and foliar sprays. They work by colonising the root zone or plant surface and providing a range of benefits to the plant. These benefits include nutrient acquisition, disease suppression, and stress tolerance (Callaghan., 2022). Ultimately, their application in agriculture is to increase crop yields, improve soil health, reduce the use of chemical fertilisers and pesticides, and generate sustainable income for farmers. The microbial inoculant market size is expected to generate revenue of USD 24.6 billion by 2027 and is estimated to be valued at USD 12.9 billion in 2022, at a compound annual growth rate (CAGR) of 13.7% from 2022 to 2027. (Markets and Markets: Global Forecast Report 2022–2027). The biofertilizers market in India is estimated to increase from $110.07 million in 2022 to $243.61 million by 2029, at a CAGR of 12.02% during the forecast period (Biofertilizers market Size: Global analysis, 2029). This chapter discusses the use of microbial inoculants in agriculture and their potential as an income-generating tool for farmers.