eChapters

Introduction

India is the largest producer, consumer and exporter of turmeric in the world. Indian turmeric is considered to be the best in the world market because of its high curcumin content. India accounts for about 80 per cent of world turmeric production and 60 per cent of world exports. Major turmeric exporting countries are India, Thailand, Taiwan, and several other Southeast Asian, Central and Latin American countries. The major turmeric importing countries include Japan, Sri Lanka, Iran, UAE, US, UK and Ethiopia.

Turmeric is native of India and china. The word turmeric is derived from the French word ‘Terre-merite’ meaning merit of the earth. Its botanical name is Curcuma longa L. and belongs to family Zingeberaceae, it is also known as ‘Indian Saffron’ is an herbaceous perennial plant growing up to the height of 60 – 90 cm with short stem. The plant is propagated from rhizomes. The leaves are long, broad lanceolate and bright green. The flowers are pale yellow and born on dense spikes. The pseudo stem are shorter than leaves. The rhizomes were ready for harvesting about 7 to 9 months after planting.

India is popularly known as the “Spiced Bowl of the World” as a wide variety of spices with premium quality grown in a country since ancient times. Indian turmeric is considered to be the best in the world due to presence of high curcumine content. Turmeric contains up to 5.00 per cent essential oil and up to 5.00 per cent curcumine, a polyphenol.

Introduction

Entrepreneurship plays a vital role in ensuring our country’s economy as well as social welfare. Entrepreneurs are considered national assets to be motivated, cultivated and remunerated for the greatest possible outcome. It is a fact that our societies today give importance to entrepreneurship and have higher income levels, and are self-reliable. Entrepreneurs have the highest potential to change the way how people work and live on a local and national level. Along with the creation of wealth and entrepreneurial projects, entrepreneurs have the ability to create jobs and employment opportunities which will contribute to the growing economy of India. These reasons it signifies the importance of entrepreneurship. In the current era of science and technology, many youths are not afraid to try out their idea, talents, skills and knowledge to become an entrepreneur. The present entrepreneurs are well established with the recent technologies and are prone to the effects of changes. The majority of society has access to the internet, and the youth are reintegrating their technological powers into their passion for bringing changes into society with entrepreneurship. India is facing a major issue regarding employment generation; however, with its rich, resourceful, distinctive geographic and demographic advantage, it has a major prospective to raise and innovate the entrepreneurs resulting in employment generation and hence contributing to the nation’s economy. 

Entrepreneurial climate depends on the existing economic system. Existing social and political establishment and existing economic policies of Government determine the economic system. Entrepreneurial development is largely due to the existence of this economic system. Business development functioning as a new component, economic structure and economic transformation. The economic system varies from country to country, so the business development process varies.

Abstract

Entrepreneurial training was offered to village women in the field of agriculture especially for women members of Self Help Groups. These women were trained in the production, utilization and marketing of Bio dung compost and vermicompost from agricultural wastes. They were also trained in the production, utilization and marketing of vermiwash (a liquid foliar spray), Panchagavya, biopesticides and herbal pest repellents using locally available plant materials. An attempt was also made to educate the people on the importance of food and nutrition through diet counselling and the importance of nutrient (kitchen) gardens. They were trained about Circular (Ring) Gardens and Double Digging gardens. The women were given these trainings as part of converting them from dependence on chemicals in agriculture to organic farming. There was overwhelming response, and the women now use these agricultural products in their own fields.

Introduction

Entrepreneurship refers to the capability and willingness to develop, establish and run an enterprise and manage uncertainties to profit. It can also be defined as a process concerned with the creation and extraction of economic value. Entrepreneurship is more than just starting a business purely to make money. The person who bears the risk of starting a new enterprise is an entrepreneur. In this chapter, we will discuss entrepreneurship and its development in detail.

Entrepreneurship development is a process involving several phases and steps. The process has been viewed at the level of individual-developing entrepreneurial quality in an individual and the group of community-creating an environment in which entrepreneurship activities can grow.

Abstract

Peri-urban horticulture is fast catching on as a viable business proposition. Participation of women is envisaged as a significant input in such an enterprise. Tissue culture propagation or ‘’Micro propagation’ is a good candidate in this context among several biotechnologies available today. Micro propagation as a means of rapidly multiplying plants in a relatively small space irrespective of the season of the year has steadily gained popularity. Planting material in horticultural crops like banana and several other vegetatively propagated crops like ornamentals is in perpetual demand and can be met economically if women launched micro propagation as a peri-urban cottage industry. As against low rates of multiplication with conventional technologies, it is possible to raise thousands of propagules from a single starter-culture in a year’s time using newer technologies. Details of setting up the industry on a home-scale and participation of women in peri-urban areas in this enterprise are discussed in this plenary talk.

Introduction

Consumption of milk is deeply rooted in our traditions, and it is an inevitable part of the Indian diet and even has ritualistic and medicinal uses. Milk is the first and one among the most nutritious foods that every mammal consumes on earth. It supplies all the nutrients needed to ensure proper growth and development in the postnatal period. Dairy foods in general are commonly considered balanced and nutritive, being frequently included as important components of a healthy diet (Pereira, 2014). Four components of milk are dominant in quantitative terms: water, fat, protein and lactose; while the minor components are minerals, enzymes, vitamins, and dissolved gases (Guetouache et al., 2014). On an average, bovine milk is composed of 87% water, 4 to 5% lactose, 3% protein, 3 to 4% fat, 0.8% minerals, and 0.1% vitamins. Milk and milk products contribute not only nourishment to the consumers, but also livelihood opportunities to farmers, processors, shopkeepers and other stakeholders in the dairy value chain.

Introduction

Rice is the major staple food for more than 70 percent of the Indian population. India cultivates more than 4,000 varieties and hybrids of rice to cater to varied consumer preferences. A portion of the total cultivated rice is also used for processed products like snacks, savouries and bakery items. India was the largest exporter of rice in 2015-16 followed by Thailand, Vietnam and Pakistan. Rice production forecast is higher at 105 MMT in 2016/17 compared to 2015/16 production of 103 MMT (India Grain and Feed Annual, 2016). Rice milling is the oldest and the leading agro processing industry of the country. Paddy grain is milled either in raw condition or after parboiling, mostly by single hullers of which over 82,000 are registered in the country. Further, over the years, there has been a steady growth of improved rice mills in the country. Most of these have capacities ranging from 2 tons /hr to 10 tons/ hour. At present, it has a turnover of more than 25,500 crore per annum. It processes about 85 million tons of paddy per year and provides staple food grain and other valuable products required by over 60% of the population. Though, rice milling is a wide spread business undertaken in India, commercializing value added products is now gaining customer attraction paving way to merge milling and value addition under a single roof. The desirability of the working population to get foods, particularly rice based products in RTE and RTC forms has thrown a positive approach to new and emerging entrepreneurs to take up a venture in commencing rice based food processing industry.

Introduction

In an era of liberalization of world trade where there is a continuous inflow and outflow of goods into and from a country, the need for developing competitiveness to sustain in global markets is extremely important. Technological progress and scientific advancements go hand in hand for the economic growth of a country and the Global Competitiveness index (GCI) which was revised in 2006 includes several factors such as institutions, infrastructure, health, primary and higher education, business sophistication, innovation, training etc. of nations to categorize them on the basis of competitiveness (Baig, 2006). Successful entrepreneurship development is a primary driver for the sustainable economic progress of any nation. The term ‘entrepreneurship’ has been defined by Cole (1968) as ‘“Entrepreneurship is the purposeful activities of an individual or a group of associated individuals undertaken to initiate, maintain or organize a profit oriented business unit for the production or distribution of economic goods and services”. An entrepreneur is an enthusiastic individual committed to bring change in the society through the successful implementation of innovative ideas. However, bringing together a package of resources by an entrepreneur for effective transformation into a profitable venture may require inputs from several institutions such as research and development sectors, financing organizations, and training and education providers. The role of R & D institutions in providing innovative technologies having commercial value and the requisite capacity building for prospective entrepreneurs is of prime significance. In this context, ICAR-Central Tuber Crops Research Institute under the aegis of the Indian Council of Agricultural Research, New Delhi is a premier research organization dedicated to the research and development of tropical tuber crops and has developed a plethora of technologies for the processing and value addition of tuber crops.

Entrepreneur
The term “entrepreneur” originates from the French word meaning “to undertake” or “to do something.” It was first introduced by Richard Cantillon in 1755, who described an entrepreneur as an agent who procures factor services at fixed prices with the aim of selling the resulting product at uncertain future prices. Joseph Schumpeter later expanded the concept, portraying the entrepreneur as an innovator who fosters economic development by introducing new products, discovering new markets, sourcing raw materials, and establishing novel organizational structures within industries. Schumpeter emphasized profit as the outcome of innovation and a driving force behind economic growth.
Entrepreneurship
Arthur Cole defined entrepreneurship as a deliberate activity undertaken by an individual or a group to initiate, sustain, and enhance profit through the production or distribution of economic goods and services. Entrepreneurship also encompasses the ability to foresee investment and production opportunities, organize and manage enterprises to adopt new production methods, secure capital, hire labor, arrange raw material supply, identify suitable locations, implement innovative techniques, discover new resources, and appoint top-level managers for the daily operations of the business.
Successful Entrepreneurs’ Characteristic Features
Entrepreneurship and Small Business Development (NIESBUD), New Delhi, describes an entrepreneur as an individual who blends innovation, risk-taking ability, the capacity to recognize opportunities, the skill to mobilize resources, a drive for excellence, and persistent dedication to achieving goals.

A large portion of India’s population lives in the villages where still against many odds smaller units of village industry sector are struggling for survival. Abject poverty, no year round employment avenues, poor access to basic infrastructure, market, illiteracy and small holdings are few among tangible features of rural India. Desai (2007) has high lighted that poor infrastructural facilities in rural segments has been one of the factor holding back rural industrilisation in India.

On the other hand with liberalisation and globalisation of economy and the removal of quantitative restrictions the khadi & village industries including agro based industries are facing stiff competition. The situation has ultimately resulted in continuous migration of unemployed rural youth to nearby urban areas. Very few among immigrated rural youth are getting absorbed due to mechanisation in urban industries, leaving others in distress. Gopu (2007) viewed that unbridled growth of industries in urban areas has accented the regional disparities in India. Despite planned industrialisation efforts in the country agriculture remains largest industry or major occupation providing employment to 65 per cent of rural work force. In this, situation, expansion of rural industrialisation can play a vital role in abating distress migration and create employment opportunities to rural youth.

Abstract

Empowerment strategy is today emerging as a unique Indian response to the challenge of equality and development. As per the population census, women constitute more than 50 percent of total population, but rural farm women are the most deprived in today’s world.  Farm women are poorest among poor. Even though they work the longest hours on farm and have achieved more with lesser resources, they are not recognized and appreciated for their contribution. In India 78 percent of all economically active women are engaged in agriculture. Almost 50 percent of rural female workers are agricultural labourers and 37 percent are cultivators. The rural poor also demand development through creating income generating activities for women in rural areas. Women empowerment gained momentum after independence through different governmental programmes such as education, creating income, self help groups, subsidy programs to women etc. Women can derive income from subsidiary enterprises such as dairy, duckry, poultry, etc., and preparation of vermi-compost, vegetable cultivation, preparation of jam, jellies, papads, pickles, embroidery, tailoring, honey bee keeping, kitchen garden, value addition and food processing etc.

“The reasonable man adapts himself to the world. The unreasonable man tries to adapt the world to himself. Therefore, all progress depends on the unreasonable man.”     
- George Bernard Shaw

Generating productive and sustainable employment for growing populations is a challenge faced by many developing countries in Asia. In India, the daunting numbers further compounds the task. Approximately 65% of the country’s billion plus population is below the age of 45. The Tenth Five-Year Plan (2002-2007) has estimated that India’s labour force will increase faster than the ability of the economy to create new working opportunities. The average growth rate of employment in India, which stayed above 2% per annum during the 80s and the early part of the 90s, fell to only 1.1% in the late 90s. The country is adding 2 million young people to the ranks of the unemployed every year. The Plan document estimates that open unemployment could be as high as 5% at the end of the Tenth Plan period, from 2.8% at present. This is likely to entail tremendous costs, including social unrest and isolation. India’s planners have set the country a goal to create 100 million employment opportunities over the next 10 years.

Agriculture is the main stay for majority for people in India for their livelihood as 55 per cent of population depends directly or indirectly depends on the agriculture. The farmers still follow the traditional farming system and practices. Food grain crops are dominating in the cropping pattern. The share of commercial crops in cropping pattern though rising is not significant. The condition of the farmers is such that they have lost interest in farming. The new generation has no interest and is away from farming. The new generation does not consider farming as profession and they treat it is traditional activities and family tradition. The present generation thinks that the farming system is not capable to provide a life, therefore, they are diverting from agriculture to other profession. The major problem for rural youth is non-availability of self-employment options except farming in Rural India. Therefore, rural youth are either migrating to urban area or becoming the causal labor.
 
In order to keep the rural youth in agriculture, there is dire need to create the employment opportunities in rural area. In rural area, agriculture is the major primary source of employment. In such condition, development of agriculture based entrepreneurship is the best option to keep the rural youth in agriculture. A number of agriculture based enterprises can be promoted. By introducing elements of entrepreneurship in farm business, the farming community will be able to combine land, labour and capital in right proportions.

The concept of entrepreneurship has a wide range of meanings. On one extreme, an entrepreneur is a person of very high aptitude who pioneers change, possessing characteristics found in only a very small fraction of the population. On the other extreme of definitions, anyone who wants to work for himself or herself is considered to be an entrepreneur. The word entrepreneur originates from the French word, entreprendre, which means “to undertake.” In a business context, it means to start a business. The Merriarn-Webster Dictionary presents the definition of an entrepreneur as one who organizes, manages, and assumes the risks of a business or enterprise.

Many research studies have contributed to the literature on characteristics of entrepreneurs. Austrian economist Joseph Schumpeter’s definition of entrepreneurship placed an emphasis on innovation, such as new products, new production methods, new markets and new forms of organization. Wealth is created when such innovation results in new demand. From this viewpoint, one can define the function of the entrepreneur as one of combining various input factors in an innovative manner to generate value to the customer with the hope that this value will exceed the cost of the input factors, thus generating superior returns that result in the creation of wealth. From an economist’s point of view, an entrepreneur is one who brings resources, labour, materials and other assets into combinations that make their value greater than before.

Introduction

India is the largest consumer and second largest producer of sugar in the world next to Brazil. Among the sugar yielding crops like sugarcane, sugar beet, palms and sorghum, sugarcane is the second most important agro-industrial crop of the country. It is the only raw material for nearly 538 sugar mills (2014-15), producing about 28 million mt of sugar annually from a sugarcane production of 366 million tons in an area of 5.307 mh. Apart from this, it is the predominant source of potable alcohol, industrial alcohol and fuel-ethanol. In India, 35 million farmers are engaged in sugarcane cultivation and another 50 million depend on employment generated by these 538 sugar factories and other related industries using sugar. Sugarcane occupies a very prominent position in the agricultural crops of India covering large areas in UP, Punjab, Haryana and Bihar (sub tropical) and Maharashtra, Karnataka, Gujarat and Tamil Nadu (tropical). On an average, white sugar production accounts for 74% of total cane produced, 14-15% is utilized for jaggery and khandsari production and the rest is utilized for other purposes including seed.

Jaggery and khandsari, the traditional Indian sweeteners are the natural mixture of sugar and molasses. If pure clarified sugarcane juice is boiled, what is left as solid is jaggery, which contains 65-85% sucrose. Khandsari sugar is a finely granulated and crystallized which contains 94 to 98% sucrose. In the early 1930’s, nearly 2/3rd of sugarcane production was utilized to manufacture these two alternate sweeteners. With the introduction of sugar mills and their multiple growth and better standard of living and higher per capita income, the demand for sweetener has shifted to white sugar which contains purely sucrose (99.7%).

The term institutional support refers to provision of economic and social environment for industry and business. Institutional supports are needed in all the three stages of promotion of any entrepreneur i.e. inception stage, operational stage and expansion or diversification stage. It helps in creating awareness, capacity building, hand holding, incubation, mentorship etc. by means of financial support and policy advice. There are three dimensions of Institutional support, viz. Central Government, State Government and Non- government support system.
Central Government institutions providing support for entrepreneurship
development
a) Ministry of Micro, Small and Medium Enterprises
Here are some key institutions under the Ministry of MSME working towards entrepreneurship.
1. Coir Board
Established in 1954under coir industry act 1954
Location: Kochi
Objectives
• Promotes the coir (Coconut) industry and supports coir-based products.
• Provides training, research, and development support.
2. The Small-Scale Industries Board
• It is an advisory body in India aimed at promoting and supporting small-scale industries (SSIs). Year of Establishment: 1954.
• Location: New Delhi
Objectives
• Advise the government on policies related to the development and promotion of small-scale industries.

Abstract
Rural women in India play a pivotal role in economic development, particularly through their significant contributions to dairy farming, a key enterprise in rural economies. Despite their extensive involvement in dairy activities such as fodder collection, milking, and animal care, their labour often remains non-monetized, limiting economic empowerment. Dairy farming, bolstered by initiatives like Operation Flood, has made India the world’s largest milk producer, offering profitable opportunities for rural women. Entrepreneurship in dairy farming can economically empower women, granting them decision-making autonomy and social recognition. Government schemes, NGOs, and institutions like KVKs facilitate this through training, formation of Women Dairy Cooperatives, and Self-Help Groups. Success stories from Chittoor, Jajpur, and Valsad highlight women leveraging dairy enterprises for financial independence and community inspiration. Promoting women’s entrepreneurship in dairy farming through skill development and market access is crucial for their socio-economic upliftment.
Keywords: Rural Women, Dairy Farming, Entrepreneurship, Economic Empowerment, Women Dairy Cooperatives, Self-Help Groups, Operation Flood, Socio-Economic Development, Milk Production, Skill Development

Similarity between an entrepreneur and a self-employed person is that they both own a business, but self-employment means working for oneself as an independent owner of the business rather than being employed. Majority of business owners fall under the category of self-employed. They begin with a skill or particular set of skills and find that the opportunity to make money arises.
An entrepreneur is a self-employed person having additional attributes of undertaking challenges and moderate risk-taking behaviour to achieve his/her goals. Entrepreneur is a person who organizes and operates a business taking on extraordinary financial risks in order to do so and has a growth orientation. Entrepreneurship is all about risks and rewards. Entrepreneurs think outside the box for the best ways to succeed and move on to their next venture. While the businesses might be of interest it is really the passion of the start-up and leading something to success that drives them every day. Often this can lead to selling the business or moving on to start a new one, once they have everything in place as they are always looking for challenges.
Income generation refers to activities undertaken for monetary returns and livelihood. Income generation is common to entrepreneurship, self-employment and income generation. Activities done for sustenance or low profit activities with minimal challenges are termed as income generation.
Phases of entrepreneurship development
There are three stages of establishing an enterprise:
1. Income generation: In the initial stage one tries to generate surplus or profit. This is done on part time or casual basis to supplement income e.g. a man with some surplus money might put his money in a fixed deposit account in a bank or a chit fund to earn some interest.
2. Self-employment: In the second stage an individual’s fulltime involvement is in his Bown occupation, e.g. a person who starts a general merchant or a grocery shop and s/he remains satisfied with it.

Abstract
Ornamental fish farming, or aquariculture, involves breeding and rearing colourful fish species in confined aquatic systems, gaining popularity as a stress-relieving hobby and a viable entrepreneurial venture. The global ornamental fish trade, valued at $18-20 billion, sees India contributing just 0.61% by quantity, despite its rich biodiversity, favourable climate, and low labour costs. States like West Bengal, Kerala, and Tamil Nadu lead in India, with 90% of exports from Kolkata, primarily sourced from the Northeast. Opportunities exist for breeders, growers, traders, and exporters, supported by institutions like SIDO, NSIC, and NIESBUD, which provide training and financial assistance. Challenges include limited infrastructure and awareness, but strategic focus on high-demand markets like the USA and Japan, improved breeding techniques, and proper water and health management can enhance India’s global competitiveness, fostering sustainable economic growth through entrepreneurship.
Keywords: Ornamental Fish Farming, Aquariculture, Entrepreneurship, Global Fish Trade, Biodiversity, India, Export Potential, Institutional Support, Sustainable Agriculture, Self-Employment