eChapters

There streams of thought are presented in this paper:

One, that rural women are not only the warriors, creative actors in the agricultural scene, or rural areas, but also the urban poor, the  migrants , the homeless, the source of labour supply into the expanding urban spaces, including trafficking.
 
I would then argue [two] that this spread of the location of “rural women” is the phenomena that we should now look at, the connectivity between the old divisions of rural and urban, as it indicates the pressures that the current development paradigms operating in our countries, is putting on the RURAL … and therefore that we should look at the macroeconomic policies that are in place, globally and regionally and  nationally.

Concept of Review of Literatures

The Review of literature is a systematic, explicit, and reproducible method for identifying, evaluating, and synthesizing the existing body of completed and recorded work produced by researchers, scholars, and practitioners. The Review of literature is also a resource paper, which includes the current knowledge including substantive findings, as well as theoretical and methodological contributions to a particular topic. These are available mostly in academic and scholastic journals.

Review of literature provides the basics for research in nearly every academic f ield. The aim of review of literature is to highlight what has been done so far in the field of interest and how our findings are related to earlier research. The review of literature also indicates the following by providing referential inputs.

(i) Approaches

(ii) Methods

(iii) Variables used

(iv) Statistical procedure

(v) Expected results

Concept of Review of Literatures

The Review of literature is a systematic, explicit, and reproducible method for identifying, evaluating, and synthesizing the existing body of completed and recorded work produced by researchers, scholars, and practitioners. The Review of literature is also a resource paper, which includes the current knowledge including substantive findings, as well as theoretical and methodological contributions to a particular topic. These are available mostly in academic and scholastic journals.

Review of literature provide the basics for research in nearly every academic f ield. The aim of review of literature is to highlight what has been done so far in the field of interest and how our findings are related to earlier research. The review of literature also indicates the following by providing referential inputs.

(i) Approaches

(ii) Methods

(iii) Variables used

(iv) Statistical procedure

(v) Expected results

(vi) Provides theoretical background to our study.

(vii) Helps justify how our findings are related to our body of knowledge in our field of research.

(viii) Establishes a link between what we propose to study and what has already been found. It helps us to refine our research methodology.

Abstract

The Indian western Himalayas have wide variation in altitude, climate, soils, flora and fauna and socio-economic features. Livelihood options are limited due to small and fragmented holdings and inherent hill and mountain specificities. However, the physiographic and agro-climatic variability also offer opportunities of cultivating wide variety of profitable traditional and market oriented crops for exploiting niche advantage. Non-timber forest products play a vital role for livelihood security and demand that initiatives at local and governmental level are taken to develop and popularize technologies for collecting, processing and value adding to these products for commercial exploitation. Research and self help institutions are important in this context but strong regulatory policy framework is equally important. Further, need based and location specific trainings and demonstrations need to be organized to fill the knowledge void especially in traditional activities and emerging vocational enterprises. The national and international business concerns, engaged in exploiting natural resources such as hydro power and calcareous and limestone deposits should also engage more meaningfully in this task, under their corporate social responsibility (CSR) Livelihood generating scheme such as MNREGS should be extended to the non-conventional activities like weed eradication, management of wild (monkeys) and stray (cattle) animals that threaten livelihood security.

Switching over to alternate production systems, or adoption of modern production practices are far beyond the scope of Scheduled Caste and other vulnerable farmers due to their poor resource base and economic conditions

The agricultural production systems are largely dependent on rainfall, vagaries of climate, and biophysical environment including market dynamics. Continuously, threatened livelihood systems lead to low income generation, insecurity in food production, and compels to live in below poverty line (BPL).
 
The basic approach of agricultural extension focuses on reach to small, marginal/rural women/rural youth. It also includes strengthening and up-scaling of on-going extension reforms, provision of quality manpower and promotion of commodity based farmers organizations and thrust on market-led extension.

The National Development Council had visualised an overall growth rate of 10 per cent for the XI Five-Year Plan for which agriculture sector has to contribute a growth rate of about 4.1 per cent as against 1.7 per cent. Hence, there is a need for vibrant, dynamic and innovative approaches to be adopted for agricultural extension in order to achieve the targeted growth rate.

Coldwater fishes exhibit enormous diversity and have great potential for generating livelihoods, mitigating poverty and unemployment. Coldwater fishery deserves attention for improving production by ensuring seed and feed supply. Other important issues in fisheries sector relate to marketing, value addition and farming. There is need to have separate action plan for low volume high values, and high volume low values fishes. Coldwater fishery sector can be strengthened using the available technologies such as hatchery and seed rearing, management protocol breeding and grow out protocols, fish specific feed formulations, exotic carp farming, and fish farming in polythene lined irrigation/ watershed tanks. The sustainable fishery development in hills requires attention on defining and granting appropriate ownership of resources, developing state of art infrastructure, initiation and implementation of fisheries conservation including focus on native and exotic species through enforcement of protective legislation. Strengthening of hill fishery education will play a central role. A “strength, weakness, opportunity and threat analysis” suggests an integrated approach by addressing the issues on genetic characterization and conservation, environmental impact analysis, development of niche specific aquaculture system, focus on post production and health management issues, implementation of demonstration programmes, enhancement of institutional capabilities, and development of human resources. Research areas relating to capture fisheries, culture fisheries, extension and transfer of technologies are also important.

Abstract
The industrial revolution, while driving economic growth and entrepreneurship, has significantly impacted the environment through resource depletion, air and water pollution, and ecological degradation. Business ventures, vital for employment and wealth generation, often contribute to environmental harm due to unsustainable practices. Environmental legislation, such as the Clean Air Act, Clean Water Act, and Resource Conservation and Recovery Act, plays a crucial role in balancing entrepreneurial development with ecological integrity. These laws regulate waste management, industrial emissions, and hazardous substances, ensuring sustainable business practices that protect human health and the environment. By addressing natural environmental factors like climate, air quality, and resource availability, such legislation fosters sustainable entrepreneurship, promoting economic progress without compromising environmental safety.
Keywords: Environmental Legislation, Sustainable Entrepreneurship, Industrialization, Environmental Degradation, Clean Air Act, Clean Water Act, Waste Management, Ecological Integrity, Business Ventures, Resource Conservation

Abstract

Livestock sector plays an important role in rural livelihood, employment and income generation and is a preferred entrepreneurial area for women and unemployed youths. There are enormous enterprises to venture in livestock sector such dairy, poultry, sheep rearing, goatry, piggery, fisheries, hatcheries, processing, organic dairy, organic poultry, value added products, feed and fodder products, pet-vet consultancy and clinic etc. Women constitute about 69% of workforce engaged in livestock sector right from rearing of animals to production and product development activities. Market oriented milk & milk product production as well as poultry production will be key livestock activities to generate income on a steady daily basis for resource poor households. Livestock-based enterprises are pathways out of poverty for many people in developing countries like India, for whom animals are source of nourishing foods and regular incomes. With demands for milk, meat and eggs rising fast in many developing countries, the raising marketing of animals and animal products also allows many people to take advantage of the new growth opportunities in this sector. The projection of human population in India shows an increasing trend with alarming rate which in turn increases the demand for food especially of animal origin.

Abstract

India is an agriculture based country and livestock production is an integral component of farming system and it is generally considered a key asset for rural livelihoods. It offers advantages over other agricultural sectors and it plays a crucial role in the rural economies of developing countries like India. Livestock provide high quality food, cash income and employment. Livestock production is largely in the hands of women. Most of the animal farming activities such as fodder collection, feeding, watering, and health care, management, milking and household-level processing, value addition and marketing are performed by women. Besides, considerable involvement and contribution of women, gender inequalities also exist in Indian villages. Therefore, there is a need to correct gender bias in livestock sector. Efforts are needed to increase the capacity of women to negotiate with confidence and meet their strategic needs.

Abstract

In this investigation the low dose effects of pesticides were analyzed both in vitro and in vivo in peripheral blood samples from healthy donors and also in farmers occupationally exposed to pesticides. In vitro studies were conducted to assess the toxicity caused by commonly used pesticides like monocrotophos, profenofos, chlorpyriphos, endosulfan, acephate on lymphocytes from peripheral blood samples. In almost all experiments we could determine chromosomal aberrations and DNA damage at 1/10th of LC50 dosage of the pesticides. For analyzing the in vivo effects, epidemiological studies were conducted in pesticide exposed agricultural workers. The 200 exposed volunteers suffered from fever, nausea, headache and other abnormal symptoms and visited the hospital for general health check-up. These cases were taken up for more detailed studies. Five of them (2.5%) showed decrease in RBC, haemoglobin, and increase in WBC with a large number of immature cells. These volunteers were further diagnosed as Philadelphia negative Chronic Myeloid Leukemia (CML) cases based on clinical and pathological examinations. In similar environs, about 3% of the exposed children showed signs of mental retardation and delayed milestones. It is therefore, concluded that clinical evaluations supported by occupational epidemiology could determine CML in exposed individuals (adults). At low doses we have traced the effect of pesticides at molecular level.

Introduction

The world’s population is expected to grow from 6 billion people in 2000 to 7.5 billion people in 2020. Availability of land for farming is on the decline, and water for agriculture and other uses is increasingly scarce. Together these and other forces will challenge the capacity of the world’s food production system. The world has experienced an unprecedented increase in population during the past century, with a billion people added every decade during the last three decades alone. Dramatic shifts in production and consumption of food have accompanied this population explosion, including a surge in grain production, a spectacular rise in meat production and consumption, and the emergence of an increasingly vital role for international trade (Fig. 1). High-yielding varieties of wheat and rice swept across much of Asia during the 1970s and early 1980s, easing fears of imminent famine. Cereal yields have risen more modestly in recent years, but they have still outstripped gains in other crops such as cassava, potatoes, and beans.

Abstract
The western Himalayan region is rich in a variety of natural resources owing to the existence of a range of biophysical and climatic interactions. Mountain inhabitants have been living in harmony with these natural resources for generations to meet their subsistence needs out of these resources.  However, recent decades have witnessed a substantial imbalance between man and nature that has adversely affected the livelihood of native people. Several anthropogenic and natural factors are responsible for this change. Furthermore, the exposure of mountain societies to outside world has opened up a number of new livelihood options based on both natural resources and other forms of human capital. The local people have adopted some livelihood practices suiting to the changed conditions at the expense of the age-old agri-silvi-pastoral mode of livelihood. There is an emerging challenge for policy makers and planners to make developmental interventions and tailor made livelihood options suiting to the changed scenario. Several government and non-government organizations and other agencies initiated a number of programmes that focus on natural resource management vis-à-vis livelihood improvement in the region. However, for want of cause and effect analysis many of these programmes are not yielding the desired results. This chapter provides an overview of the traditionally important livelihood practices of the western Himalayan region and some of the emerging livelihood supporting activities based on natural resources of the region. A case study of Bhimtal lake catchment where transformation of traditional livelihood has taken place at a rapid pace due to the influence of tourism and urbanization has also been included to highlight the emerging scenario. The paper suggests some useful policy options for planning livelihoods in the western Himalayan region of the country.

Introduction

It is common that after a rocket start, entrepreneur’s lack the motivation to scale up business and eventually fails to succeed in the market. There are many factors that may lead to such failures or even success stories, the most important being the entrepreneurial skills and traits that enable business to sustain in the competitive world.

What makes an entrepreneur competent in running a business? According to Fisher and Koch (2008), ‘Entrepreneurs are born; the advantage that they derive by birth being the natural advantage. However, we have changed our mindset now-a-days, that it is possible to nurture (make) an entrepreneur; the connotation points out that, right kind of education and training can inspire people with capacities to become motivated to be an entrepreneur.

In this chapter, our focus will be on identifying the entrepreneurial capacities in oneself, after reviewing the essential characteristics and traits that an entrepreneur should possess. Also we try to put forward a framework for entrepreneurship, fitting into the canvas of a food based entrepreneur.

Market survey and analysis of different types of home appliances available in the market.

Market-Led Extension is an approach that ensures the extension system supports farmers throughout the entire value chain—from providing production-related recommendations to facilitating the sale of produce directly to consumers. The goal is to enable farmers to secure fair and profitable prices for their produce.
Axioms of Market-Led Extension
As outlined by Singh, Swanson, and Singh (2006):
1. Farmers should only be encouraged to produce a specific crop or product if a viable market exists for it.
2. If a product cannot be easily transported to market, alternative products with better market accessibility should be identified.
3. Crops or products unsuitable for local agro-climatic conditions should be avoided, and the focus should shift to those that are well-adapted to the district’s environment.
4. Promoting diversification across various high-value crops or products tailored to the preferences of Farmer Interest Groups (FIGs) or Women Interest Groups (WIGs) within the district is essential. Diversification reduces risk by preventing market saturation with a limited number of products, which can drive prices down.

Indian dairy sector has made significant progress over the last few decades. Despite three decades of cooperative movement in India, however, a large proportion of milk and milk products in India continues to be marketed through the ‘informal or unorganized sector’. Although the share of organized market has steadily increased over the last few decades, the informal sector comprising middlemen, private milk traders and direct sale from producer to consumer, still accounts for nearly 80 percent of existing milk marketing pattern in the country. Milk contributes more to the national economy than any other farm commodity more than 10.5 billion dollars in 1994-95 (Dairy India 1997). In the context of poverty and malnutrition, milk has a special role to play for its many nutritional advantages as well as providing supplementary income to some 70 million farmers in over 500,000 remote villages (Dairy India 1997).  In their study, Datta and Ganguly (2002) reported that if the current growth continues for the next twenty years (the nation has been growing at a rate between 5 and 7 percent over past five years), milk consumption is likely to more than double by 2020. So above the discussion drives us to analyse the marketing behaviour of dairy farmers.

The study area, Tamilnadu, was selected purposively and out of seven agro-ecological zones in Tamil Nadu, western region has been selected purposively as it highest share in both the bovine population and milk production in the state. And both organized and unorganized milk marketing system working in this zone with largest number of milk plants.

Introduction

India is the second-largest producer of vegetables in the world after China. India accounts for 16 percent of the world’s production of vegetables. India home to 17.74% of the world’s population has only accounted for about 2.4% of the world’s geographical area and 4% of its water resources. Vegetables play an imperative role in nutritional security, economic viability and fit well into the predominant intensive cropping systems prevailing in different parts of our country. More than 60 kinds of vegetables are grown in India in tropical, subtropical and temperate agro-climates. India is the largest producer of okra and ranks 2nd in the production of potato, onion, cauliflower, and cabbage. During 2013-2014, India produced 162.19 million tonnes of vegetables and vegetable export from our country was worth Rs. 5462.93 crores. For a balanced diet, an adult who works moderately needs about 300 grams of vegetables per day, of which about 50 grams should comprise root vegetables, 50 grams of leafy vegetables and 200 grams of other kinds of vegetables as per Dietary Guidelines for Indians, NIN, 2011.

The vegetable is one of the important crops of Jharkhand, which is being cultivated on a commercial scale. About 3.2% of the gross cropped area of the State is devoted to vegetable crops. Vegetable development depends not only on production but also on the marketing system. Vegetable cultivation being labour intensive can substantially increase employment and livelihood avenues too. Vegetable growers face many challenges in the course of marketing their products and their marketing behaviour varies under different circumstances. Keeping this in view, the present investigation entitled “Marketing Behaviour of vegetable growers in East Singhbhum district of Jharkhand” was undertaken.

Introduction

Traditionally, Indian economy was characterised as an agrarian economy for the reasons that majority of the population were dependant on agriculture and allied activities and more than fifty per cent of the Gross Domestic Product (GDP) was derived from agricultural sector. However, paradoxically, despite a drastic decline in the share of agricultural sector to GDP wherein it declined from 56.5 per cent in 1950-51 to 15.11 per cent in 2016-17 (Statisticstimes.com) Indian economy is still characterised as an agrarian economy. But, it would not be inappropriate to state that Indian agricultural sector is at crossroads, or it would be rather safe to comment that for any further advancement of the agricultural sector, value addition is imperative. During the post independence period, the sector had witnessed commendable progress attributing to a shift from an undesirable situation of ‘ship to mouth’ to ‘farm to mouth’. It is obvious that as a result of various programmes, projects and schemes tailored for development of agricultural sector, India had attained self sufficiency in food crops and other agricultural/horticultural products. However, the darker side is that the Indian peasants are still deprived of a remunerative price for their products as well as a respected status in the society which in turn is arresting further advancement and progress of the sector. Thus, it could be concluded that future of agricultural sector in India vests on the adoption of appropriate marketing strategies, supply chain management and value addition initiatives for the prosperity of our farming community in specific and agricultural sector in general. It is in this backdrop, the NITI Aayog has proposed various reforms in India’s agriculture sector, including liberal contract farming, direct purchase from farmers by private players, direct sale by farmers to consumers, and single trader license, among other measures, in order to double rural income in the next five years. Ministry of Agriculture, Government of India, has been conducting various consultations and seeking suggestions from numerous stakeholders in agriculture sector, in order to devise a strategy to double the income of farmers by 2022.

Introduction

In India Agriculture was practiced formerly on a subsistence basis; the villages were self sufficient, people exchanged their goods, and services within the village on a barter basis. With the improvement in rural infrastructure all these goods and services has become commercial in character, resulting in development of Micro-enterprises and requirement of their business promotion.
Businesses with five or fewer employees, called micro-enterprises, support many rural and urban households in developing nations. The term marketing connotes a series of activities involved in moving the goods from the point of production to the point of consumption. 
Marketing is an integral part of micro-enterprise products to encourage them to make more investment and to increase production. Thus there is an increasing awareness that it is not enough just to produce however it must be marketed as well.

This chapter introduces the economic and commercial systems through which wool moves from producer to processor and consumer. It examines wool marketing channels, auction systems, private sales, sale by description and the role of objective measurement in establishing market value. The chapter discusses the relationship between fibre diameter, quality and price and considers India's wool economy, including coarse carpet wool and fine-wool imports. Traceability, provenance branding and improved preparation are presented as important strategies for increasing producer returns.